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Best Amazon Prime Day 2023 streaming deals: Amazon Fire TV, Apple TV and more

By Fox Van Allen, Danica Creahan, Kaylyn McKenna

/ Essentials

CBS Essentials is created independently of the CBS News editorial staff. We may receive commissions from some links to products on this page. Promotions are subject to availability and retailer terms.

Mid Adult Couple Watching TV In Living Room
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Welcome to the streaming age, where you can watch new movies from the comfort of your couch, and there are always great TV shows to binge. If you find yourself opting for the living room over the multiplex more and more these days, it's time to upgrade your at-home streaming experience. Amazon Prime Day is today, and there are plenty of deep discounts to be had on streaming sticks, streaming boxes and smart TVs.

The experts at CBS Essentials have rounded up customer-loved streaming gadgets and they're all on sale now. All of these items have a four-star rating or higher and include tons of positive reviews. Keep reading to check out our favorite streaming deals at Amazon Prime Day.

Top streaming deals in this article:

Amazon Fire TV Stick 4K, $23 with Prime (reduced from $50)

$23 at Amazon

Amazon Fire TV Cube, $110 with Prime (reduced from $140)

$110 at Amazon

Apple TV 4K (2021), $126 (reduced from $179)

$126 at Amazon

The best Amazon Prime Day streaming deals

You won't find a better time than Amazon Prime Day to shop for an Amazon-branded streaming device -- they're all on deep discount. Get best-of-the-year pricing on streaming sticks, streaming boxes and more.

Note that you'll need to be an Amazon Prime member to score the best deals during Prime Day.

Amazon Fire TV Stick with Alexa Voice Remote: $17 with Prime

Amazon Fire TV Stick with Alexa Voice Remote
Amazon

The third-generation Amazon Fire TV Stick is 50% more powerful than the previous generation for ultra-fast streaming in Full HD. This device can be used to stream more than 1 million movies and TV episodes from popular streaming services such as Netflix, Prime Video, Disney+, Peacock, Paramount+ and more.

The Alexa Voice Remote makes it easy to launch shows or adjust settings without picking up the remote. Rated 4.7 stars.

Amazon Fire TV Stick with Alexa Voice Remote, $17 with Prime (reduced from $40)

$17 at Amazon

Amazon Fire TV Stick 4K: $23 with Prime

Fire TV Stick 4K
Amazon

Amazon's in-house streaming platform is Fire TV. This 4K device comes with an Alexa voice remote and supports Dolby Atmos Audio. Right now, Amazon has the 4K Fire TV Stick on sale for $23 with Amazon Prime. 

Amazon Fire TV Stick 4K, $23 with Prime (reduced from $50)

$23 at Amazon

Amazon Fire TV Cube: $110 with Prime

amazon fire tv cube
Amazon

With an octa-core processor that delivers fast, fluid 4K streaming, the Fire TV Cube is the most powerful option when it comes to Amazon's Fire TV streaming systems. It provides a true-to-life, cinematic 4K experience and supports Dolby Vision, HDR and Dolby Atmos audio. 

You can also go entirely hands-free -- just ask Alexa when you want to change something on the TV. 

Amazon Fire TV Cube, $110 with Prime (reduced from $140)

$110 at Amazon

Apple TV 4K (2021): $126

2021 Apple TV 4K
Amazon

This Apple TV 4K box is outfitted with an A12 bionic chip which boosts your audio, video, and graphics. It also offers Dolby Atmos for more-immersive sound. You can listen to your new Apple TV box on up to two sets of AirPods, plus use AirPlay to use it to share photos, videos and more from your iPhone, iPad, or Mac. 

Apple TV 4K (2021), $126 (reduced from $179)

$126 at Amazon

Roku Express: $19

roku express
Amazon

The Roku Express, now under $20 for Prime Day, offers a seamless HD streaming experience that's user-friendly and easy-to-setup. The simple remote includes shortcuts to popular channels. When paired with a compatible Amazon Alexa device, buyers can also use voice control with the Roku Express.

"This Roku is such a game changer! It was so easy to set up and it so easy to use," an Amazon reviewer says. "I got it because I have an older smart TV that was slow and decided to finally make the change when my smart TV stopped playing Hulu. This Roku is always super quick to turn on and so much faster than my old smart TV!"

Roku Express, $19 (reduced from $30)

$19 at Amazon

The best Amazon Prime Day 2023 deals to shop now

Amazon Prime Day is an annual two-day sales event that is running now through July 12, 2023. The e-commerce giant puts tons of top-selling products on sale exclusively for Amazon Prime subscribers. Prime Day is an excellent opportunity for shoppers to score brand-name tech (including cell phones, laptops and computers, tablets and TVs) , kitchen appliances, home goods, furniture, clothing, tools, toys, beauty products, and more at Black Friday-like prices.

Other retailers are running competing Amazon Prime Day sales. Walmart, for example, has announced it will be holding its Walmart Plus Week sale that started on Monday, July 10.

Check out these Amazon Prime Day deals on top brands for you and your family. And be sure to check out even more great Prime Day deals to shop, handpicked by our friends at ETOnline, CBS Sports Essentials and ComicBook.com.

See all deals at Amazon now

Amazon Prime Day tech deals

Amazon Prime Day kitchen deals

Amazon Prime Day home deals

Amazon Prime Day luggage deals

Amazon Prime Day deals at other retailers

Fox Van Allen

Managing editor Fox Van Allen is an expert in tech, laptops and computers, toys and video games for CBS Essentials. When he's not writing about (or playing) the Nintendo Switch and PS5, Fox's hobbies include reality TV podcasting, designing board games and hanging out in his favorite warehouse stores.

First published on April 28, 2023 / 12:46 PM

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