Our editors pick their favorite October Prime Day 2023 deals at Amazon

The Amazon Prime Big Deal Days sale, also known as the October Prime Day sale, is on now, with thousands of deals across just about every one of Amazon's product categories. You can save big on TVs, headphones, bedding and more -- even potato chips and toilet paper are on sale.

So many things are on sale, in fact, that it can be tough figuring out what deals are truly the best, and which deals are just kind of meh. That's where your friends at CBS Essentials come in -- we've scoured all the October Prime Day deals to find the very best ones we think are worth your attention. Read on for our editors top picks, or tap the button below to head straight to the sale.

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Our editors' favorite Amazon Prime Day deals

The following deals have been chosen by CBS Essentials editors as some of the best of the sale. Check back here regularly -- we'll be adding more picks throughout the two-day sale.

Must-see kitchen deal: KitchenAid stand mixer deal: 39% off

When you shop Amazon's October Prime Day, you can save up to 39% off on a KitchenAid Artisan Series 5 stand mixer. It's one of our best stand mixers in 2023. This must-have kitchen piece features 10 speeds. It comes with a five-quart, dishwasher-safe stainless-steel bowl, a coated flat beater, a coated dough hook, a six-wire whip and a pouring shield.

The 4.8-star-rated kitchen gadget is available in a bunch of fun colors, but you'll only find the best deals on specific colorways. Right now the best deal is on the KitchenAid stand mixer in the shade "aqua sky." You can get it for just $281 (regularly $450).

You'll also find great discounts on the colors "majestic yellow" and "contoured silver."

Why we like the KitchenAid Artisan Series 5 stand mixer:

It's a statement piece on your counter.
It's just as functional as it is fashionable.
The included stainless-steel bowl is dishwasher safe.
Choose from a number of gorgeous colors.

$281 at Amazon

Lowest pricing ever: Dyson Purifier Cool Formaldehyde TP09 purifying fan: $475 (save $275)

It's the best time to buy this Dyson air purifier and fan. It's currently on sale for its lowest price ever. The fan goes above and beyond most, even destroying formaldehyde that your furniture may be releasing into the air. It also has a carbon filter that removes gases and odors. This True HEPA air purifier diagnoses your room's air quality for you as it works and reports back as it cleans. It also doubles as a powerful oscillating fan.

"I used to wake up stuffy in the morning from seasonal allergies but keeping this air purifier on at night has helped me breathe easy in the morning. I'm also a light sleeper and it is very quiet," one Amazon reviewer shares.

It's $475 right now (regularly $750).

What we like about the Dyson Purifier Cool Formaldehyde TP09 purifying fan:

It's a top-of-the-line air purifier that filters out allergens, smoke and even formaldehyde.

The air purifier automatically senses and reacts to changes in air quality within your home and alerts you in real time on the LCD screen and in the Dyson app.

The air purifier function can be used with or without the fan option.

$475 at Dyson

Best budget find: Cosrx snail mucin hydrating serum: $14 (43% off)

This TikTok-approved Korean skincare snail mucin serum is just $14 for Octber Prime Day. It's made with 96% snail secretion filtrate (snail mucin) and is designed to protect the skin from losing moisture. Snail mucin may also promote collagen production, which can help reduce fine lines and wrinkles.

"I was initially skeptical about using anything related to snails on my face, but the results spoke for themselves," an Amazon reviewer says. "This serum is like a hydrating blanket for the skin! From the very first use, I could feel an added layer of moisture without it feeling greasy. My skin felt plump, and there was a noticeable reduction in the appearance of fine lines."

Why we like the Cosrx snail mucin hydrating serum:

With an Amazon rating of 4.6 stars and over 50,000 reviews, it's safe to say that Amazon shoppers approve of this TikTok famous product.
It's unscented, which is great for those with sensitive skin or fragrance sensitivities.
It is not tested on animals.

$14 at Amazon

Best ever pricing: Apple AirPods Pro 2 are just $189 (24% off)

Our editors have picked the Apple AirPods Pro 2 as one of the best October Amazon Prime Day deals because of their price. These earbuds are easily our readers' favorite, and they've never been cheaper.

The design of the AirPods Pro 2 is fairly similar to the previous generation, but Apple has introduced touch control to the AirPods Pro 2 to help users more seamlessly control their AirPods. The latest Apple AirPods Pro 2 earbuds offer 30 hours of listening time with the included charging case. They have an upgraded wireless chip for improved audio functionality, a new low distortion driver for clearer audio and improved active noise cancellation.

You can now choose between a USB-C compatible AirPods charging case or a Lightning compatible case. Both versions are on sale.

Why we like the Apple AirPods 2:

They have an upgraded wireless chip with improved active noise cancellation for enhanced audio quality.
They offer 30 hours of listening time with the included charging case.
Their unique custom sound feature allows iPhone's camera to analyze ear anatomy for personalized audio settings.

$189 at Amazon

Best Prime Day robot vacuum deal: iRobot Roomba i4+ EVO self-emptying vacuum, $350

There's no shortage of robot vacuum deals at Amazon today, but our editors have singled this one out as one of the best. iRobot Roomba is our readers' favorite robot vacuum brand, and rarely do we see a top-rated model with an included self-emptying base priced so affordably.

We like that the Roomba i4+ EVO has smart mapping features and can clean your rooms in nice, tidy lines. It has dirt sensors that tell the vacuum when more cleaning power is required, and it has flexible dual multi-surface rubber brushes that are ideal for picking up pet hair. It's a great solution for those who don't have time to clean: You only need to empty the vacuum bin once every 60 days.

Regularly $600, you can get it for $349 during Amazon's October Prime Day sale.

$350 at Amazon

Tastiest October Prime Day deal: Stock up on Frito-Lays snack packs

Prime Day isn't just about saving on big-ticket items -- there are plenty of everyday deals available to shop today, too. One of our favorite Amazon deals is this one on Frito-Lays snacks: The 40-piece variety pack is just $17. Note that you must be an Amazon Prime member to get this deal.

These one-ounce bags are perfect for packing in school lunches or taking to work as a mid-day snack. The variety pack includes a mix of Lay's Classic Potato Chips, Crunchy Cheetos, Chili Cheese Fritos, Lay's BBQ Potato Chips, Original Funyuns, Doritos Nacho Cheese, Original Fritos and Ruffles Cheddar & Sour Cream Chips.

"In our house, any time we open a big bag of chips, half of the bag goes to waste because it goes stale before we can eat the entire bag," says one Amazon reviewer about this 4.6-star-rated snack variety pack. "With these little snack sized bags, you get a fresh bag of chips every single time!"

$17 at Amazon

Secure your home for the holidays: Blink Video Doorbell, $30

This Blink Video Doorbell deal is incredibly popular with our readers, and it's not hard to see why. This 4.3-star-rated wireless doorbell lets you keep an eye on visitors and potential package thieves this holiday season. And the best part: It's just $30.

The doorbell will instantly alert you if it picks up motion near your door. It can capture 1080p resolution recordings of these events via the camera's wide-angle (135 degree) lens. Choose between white and black.

The Blink Video Doorbell can help protect your home on its own, or it can be used in conjunction with other easy to install, indoor and outdoor home security cameras from Blink to create a setup with more coverage. (Lots of Blink cameras are on sale during the October Prime Day sale.)

Why we like the Blink Video Doorbell:

It's wireless and is powered using two AA lithium batteries.
The camera offers 1080p (30fps) resolution and records video (that gets stored in the cloud) at 640 x 350 pixel resolution.
You get live, two-way communication with whomever approaches your door.
The video doorbell can be installed in just minutes.

$30 at Amazon

Get a beautiful smile for the holidays: Crest 3D Whitestrips with light dental whitening kit, $40

Crest 3D White Whitestrips with Light, Teeth Whitening Strips Kit, 10 Treatments, 20 Individual Strips — Crest via Amazon

Crest 3D Whitestrips with light, a popular teeth whitening option, are on sale for Amazon October Prime Day. This kit consists of 20 strips and a lightweight, disposable, water-resistant, handheld device that weakens stains with a light. All told, it's enough for 10 treatments; results last for up to 36 months.

Note that you must be an Amazon Prime member to get this deal.

Why we like the Crest 3D Whitestrips with light:

They have a 4.4-star rating with over 15,000 reviews.
Crest reports that the whitening results can last up to 36 months.
It's a great way to whiten at home and not pay a ton of money at the dentist.

$40 at Amazon

When is Amazon Big Deal Days?

The Amazon Big Deal Days sales event (also known as October Prime Day) kicks off at midnight PT (3:00 a.m. ET) on Tuesday, Oct. 10 and runs through Wednesday, Oct. 11, 2023.

What else is on sale during Amazon Big Deal Days?

During the Amazon Big Deal Days sales event, you'll also find big discounts across all of Amazon's departments, including home, tech, kitchen, fitness and so much more. This is the perfect time to kick off (and potentially even finish) your holiday shopping, without having to deal with Black Friday crowds and having the gifts you want to purchase being sold out. You'll find deals on luggage for your holiday travels, too.

Do you need to be a Prime Member to shop Prime Big Deal Days deals?

While some of the best Amazon Prime Big Deal Days offers are Prime-exclusive or invite-only, there will also be tons of deals that are open to all shoppers. So even if you don't have an Amazon Prime membership, there will be deals available to you.

If you want to shop the best deals, though, you'll want to sign up for a 30-day free trial of Amazon Prime. Prime memberships costs $14.99 per month or $139 per year, and include access to Amazon Prime Video (Thursday Night Football) and a number of other great perks.

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What other stores are holding competing early Black Friday sales?

Savvy shoppers know that any of the Amazon Prime Day events offer the perfect time to find tens of thousands of popular products on sale from Amazon, including some at their lowest price of the year. However, many other popular online and retail merchants, such as Walmart, Target, Best Buy and even your favorite department stores, such as Macy's, all tend to kick off sales either at the same time or around the same dates as Amazon Big Deal Days.

Best Buy's 48-Hour Flash Sale is happening on Oct. 10 and Oct. 11, the same days as Amazon's Prime Big Deal Days.
Walmart's Holiday Kickoff sale will run from Oct. 9 through Oct. 12.

Do products on sale during Amazon Big Deal Days sell out?

You bet they do -- and sometimes things sell out within hours. If you see something on sale that you want to get your hands on during the Amazon Big Deal Days sale, order it right away. Often, quantities are limited. Once a product is sold out at the sale price, Amazon won't always restock right away and when it does restock, the sale price likely won't be offered.

Can products bought from Amazon during Amazon Big Deal Days be returned?

Unless it specifically states in the product description or near the "add to cart" and "buy now" buttons that the product being offered on sale is a final sale or not returnable, Amazon's regular return policy for that product will be honored.

On the right side of a product description on Amazon, just below the "buy now" button (and where it says "ships from and sold by"), look for the heading that says "returns."

If the text says, "eligible for return, refund or replacement within 30 days of receipt," that's the return policy that will be honored. However, you may be responsible for paying return shipping to Amazon, unless you drop off the product as a Whole Foods or Kohl's, which accepts some Amazon returns.

The best October Prime Day deals at Amazon to shop now

The shopping experts at CBS Essentials are keeping track of the best deals on Amazon right now. Check out our coverage of Prime Big Deal Days below.

Fox Van Allen

Managing editor Fox Van Allen is an expert in tech, laptops and computers, toys and video games for CBS Essentials. When he's not writing about (or playing) the Nintendo Switch and PS5, Fox's hobbies include reality TV podcasting, designing board games and hanging out in his favorite warehouse stores.