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Amazon Prime Day 2023: All the best Day 2 deals, from cell phones to gift cards

Amazon/CBS Essentials

Today is Day 2 of the Amazon Prime Day sale, and there are still tons of worthy deals to shop now. If you're not familiar with the sale, Amazon Prime Day is an annual two-day sales event that runs through today, July 12, 2023. 

The e-commerce giant puts tons of top-selling products on sale exclusively for Amazon Prime subscribers. Prime Day is an excellent opportunity for shoppers to score brand-name tech (including cell phoneslaptops and computerstablets and TVs) , kitchen applianceshome goodsfurniture, clothing, toolstoysbeauty products, and more at Black Friday-like prices.

Top Prime Day deal:

For new gift card customers: Amazon gift card promo offer: Reload $100, get $12 for free

Other retailers will be running competing Amazon Prime Day sales. Walmart, for example, has announced it will be holding its Walmart Plus Week sale that started on Monday, July 10.

The best Amazon Prime Day 2023 deals to shop now

Amazon Prime Day is an annual two-day sales event that is running now through July 12, 2023. The e-commerce giant puts tons of top-selling products on sale exclusively for Amazon Prime subscribers. Prime Day is an excellent opportunity for shoppers to score brand-name tech (including cell phoneslaptops and computerstablets and TVs) , kitchen applianceshome goodsfurniture, clothing, tools, toys, beauty products, and more at Black Friday-like prices. There are even Prime Day deals on gift cards.

Other retailers are running competing Amazon Prime Day sales. Walmart, for example, has announced it will be holding its Walmart Plus Week sale that started on Monday, July 10.

Check out these Amazon Prime Day deals on top brands for you and your family. And be sure to check out even more great Prime Day deals to shop, handpicked by our friends at ETOnlineCBS Sports Essentials and

Amazon Prime Day tech deals

Amazon Prime Day kitchen deals

Amazon Prime Day home deals

Amazon Prime Day luggage deals

Amazon Prime Day deals at other retailers

Who can participate in Amazon Prime Day 2023?

Amazon Prime Day deals have historically been available only to shoppers with an active Amazon Prime subscription. Those who have never been Amazon Prime members can get a 30-day free trial.  

An Amazon Prime membership costs $14.99 per month (plus taxes) or $139 per year. It includes much more than access to Prime Day deals: You get free, two-day shipping on most Amazon products (and free same-day delivery in some areas), access to TV shows and movies on Amazon Prime Video plus special deals at Whole Food Market and more. 

You can see a full list of Amazon Prime benefits by clicking here. You can sign up for a free 30-day trial of Amazon Prime by clicking the button below.

Best Amazon Prime Day 2023 deals to shop now

Amazon Prime Day 2023 has officially kicked off. Here are the top deals that you can take advantage of right now.

Apple Watch Series 8 GPS: $280 and up with Prime


Apple Watch Series 8, the latest addition to the Apple Watch lineup, features the new S8 chip for improved performance. It also includes an always-on display and new watch face options. The Apple Watch 8 will has a larger battery than previous models: Battery life can be extended to 36 hours when in low-power mode. The Apple Watch 8 features a durable design and is swim-proof, dust-proof and crack-resistant. 

The Apple Watch 8 has a number of health-tracking features, including an optical heart sensor, electrical heart sensor for ECG, blood oxygen sensor and a new body temperature sensor.

The Apple Watch 8 is available in 41mm and 45mm sizing options. Shoppers can choose between stainless steel or aluminum casing and several different colors. 

Apple Watch 8 GPS (41mm), $280 with Prime (reduced from $399)

Apple Watch Series 8 GPS (45mm), $310 wtih Prime (regularly $429)

Microsoft 365 Personal (Office) + $10 Amazon gift card


Here's a special deal to get a free Amazon gift card: right now you can get a 12-month subscription to Microsoft 365 Personal (which includes the Microsoft Office suite) for $50, and you'll get the gift card from Amazon for free. This is a great Prime Day deal, and you'll be able to access programs like Microsoft Word, Microsoft Excel, Microsoft PowerPoint, Microsoft Outlook and Microsoft OneDrive.

Purchase a Microsoft 365 Personal 12-month subscription and get a $10 Amazon gift card, $50 (reduced from $80) 

Free money with gift cards from top brands

Surfside, Florida, Miami, Publix grocery store, gift cards display rack, Olive Garden, Grubhub, Instacart, Doordash
Getty Images

Amazon's gift card deals are here. And we can't believe how good some of these are. Save $10 on Grub Hub, Fandango, Bath & Body Works, Chipotle or Regal $50 gift cards, or save $10.50 on gift cards for Panera Bread, Cinemark and Old Navy if you spend $50. If you get a $100 gift card for Door Dash, you'll get a $20 bounce back credit. 

Plus, there are many more gift card lightning deals for Spafinder, Petco, Gap and White Castle right now. Just go to the link below to see the incredible gift card offers available now for Prime Day.

Amazon gift card deals: Buy gift cards from top brands and get free credits

Reload $100 on a gift card, get $12 free

amazon gift card

Once you've purchased that gift card, why not earn yet another $12 credit? Reload any Amazon gift card with $100 or more in a single transaction and you'll get $12 credited to the card for free. 

Note that this reload offer only works once, and is limited to Amazon Prime members. The $12 award will appear in your account within three days. See the site for more details and eligibility. 

Amazon gift card promo offer: reload $100, get $12 for free

Apple AirTags: $88

Apple AirTag
Apple via Amazon

These tiny trackers send out a Bluetooth signal that can be anonymously detected by nearby devices. Even if your own phone isn't handy, you (and only you) can locate these trackers on an Apple "Find My" map. If your iPhone is handy, it can lead you straight to the tagged item via the phone's "Precision Finding" feature (found on the Apple iPhone 11 and newer models). Apple AirTags are water-resistant and designed to last for up to one year on a standard, replaceable battery. Right now, you can score a rare deal on a 4-pack of AirTags during Prime Day.

Apple AirTag 4-pack, $88 (reduced from $99)

Apple AirPods with MagSafe case (3rd generation): $140 with Prime


The latest generation of Apple AirPods are a nice upgrade over the second-generation model. They support 3D spatial audio with dynamic head tracking. You get more listening time, too -- up to 30 hours with the included MagSafe charging case. You'll save $40 on them when you buy at Amazon as an Amazon Prime member.

Apple AirPods (3rd generation), $140 with Prime (reduced from $179)

Amazon Fire HD 8: $55 with Prime


The new Fire HD 8 tablet (2022) offers 30% faster performance over the prior model, the Amazon Fire 7. The tablet features a lightweight yet durable design with an 8-inch HD screen. It also provides enhanced battery life with 13 hours of watch time on a single charge. 

Like all Amazon Fire products, you have a choice between ad-supported and ad-free models. The ad-supported models are less expensive, and feature advertisements on the tablet's lock screen. The ad-free models don't have these lock screen ads -- a better choice for those who are gift shopping.

The Amazon Fire HD 8 is available in black, denim and rose colors.

Amazon Fire HD 8 (ad-supported, 32 GB), $55 with Prime (reduced from $100) 

Amazon Fire HD 8 (ad-free, 32 GB), $70 (reduced from $115)

Ninja Foodi NeverStick premium 12-piece cookware set: $309


If you need to update your kitchen cookware, consider this top-rated, 12-piece set from Ninja. It features a mix of frying pans, saucepans, sauté pans and pots in different sizes. All of the pots and pans included in the Ninja 12-Piece cookware set are non-stick, oven-safe and have a scratch-resistant coating.

This set also makes a great wedding gift, housewarming gift or starter set for a new apartment. 

Ninja Foodi NeverStick premium 12-piece cookware set, $309 (reduced from $400) 

Amazon Fire TV Stick with Alexa Voice Remote: $17

Amazon Fire TV Stick with Alexa Voice Remote

The third-generation Amazon Fire TV Stick is 50% more powerful than the previous generation for ultra-fast streaming in Full HD. This device can be used to stream more than 1 million movies and TV episodes from popular streaming services such as Netflix, Prime Video, Disney+, Peacock, Paramount+ and more.

The Alexa Voice Remote makes it easy to launch shows or adjust settings without picking up the remote. It's rated 4.7 stars.

Amazon Fire TV Stick with Alexa Voice Remote, $17 with Prime (reduced from $40)

Get Kindle Unlimited free for three months

kindle unlimited

Not only are there plenty of early Prime Day deals on Kindle e-readers available, but you can also score three months of Kindle Unlimited for free. With Kindle Unlimited, you can gain access to unlimited e-books and audio books from the Kindle Unlimited library . You can take advantage of this deal now. Once your three free months are over, your subscription will renew at $12 per month unless you cancel it.

Subscribe to Kindle Unlimited for free for three months

Samsung Galaxy Watch 5: $160 with Prime


The Samsung Galaxy Watch 5 is an upgrade from the popular Samsung Galaxy Watch 4. It features 10W smart-charging capabilities, a notable upgrade from the slower 5W charging offered by the prior model. It also offers an advanced workout algorithm and sleep tracking technology.

The Galaxy Watch 5 features an advanced bioactive sensor that collects more accurate data. This data can be managed and tracked in the Samsung Health app.

This is the first time that Samsung is offering its sapphire glass on its non-premium smartwatch options. (Sapphire glass isn't actually glass. It is a ceramic that mimics the transparency of glass and offers more durability.)

Like prior Galaxy Watch models, the Galaxy Watch 5 is available in 40mm and 44mm display sizes. It is also available in five colors. 

Samsung Galaxy Watch 5, $160 with Prime (reduced from $270)

Samsung 'The Frame' QLED smart 4K TV: $538 and up

Samsung via Amazon

Samsung's "The Frame" is one of the hottest TVs of 2023 -- it's wildly popular with CBS Essentials readers. This TV can transform into a piece of art when you're not streaming your favorite TV shows. "The Frame" smart TV has a built-in motion sensor that displays your favorite pieces of art in 4K resolution whenever you enter the room.   

This QLED TV produces 100 percent color volume in the DCI-P3 color space (that's the format for most cinema screens and HDR movies for television). That means colors on this TV will be vivid and true-to-life. 

Echo Dot: $23 with Prime


The latest model of the Amazon Echo Dot delivers double the bass of the previous generation. It also has a temperature sensor, new gesture controls and an updated display.

The Echo Dot also comes with Amazon Eero, the company's mesh Wi-Fi system, built-in. This means that your Echo Dots can also be used as a Wi-Fi extenders to enhance the network coverage in your home. It also operates as a portable smart speaker. Get the latest model of the Echo Dot now for 54% with Amazon Prime.

Amazon Echo Dot, $23 with Prime (reduced from $50) 

You can also save on the Echo Dot with Clock if you want your speaker to double as a clock.

Amazon Echo Dot With Clock, $30 with Prime (reduced from $60) 

Samsung Jet Bot AI+ robot vacuum with object recognition: $664

Samsung Jet Bot AI+ Robot Vacuum with Object Recognition

The Samsung Jet Bot AI+ robot vacuum has a bunch of cool features, including 30 watts of adjustable suction, 3D object recognition with AI and powerful LiDAR navigation. This robot vacuum can recognize what objects to avoid, so you won't have to deal with it constantly crashing into the couch or a pile of laundry on the floor. Have a very specific clean in mind? Mapping can be controlled via your phone.

You can even watch your robot vacuum operate no matter where you are, using Samsung's SmartThings App. The Jet Bot AI+ comes with a front camera that can live stream in real time. It boasts its own no-touch "Clean Station" that will empty your dustbin using Samsung's Air Pulse technology. The vacuum's 0.2 liter dustbin is fully washable.

Jet Bot AI+ robot vacuum with object recognition, $664 with Prime (reduced from $1,299) 

Keurig K-Express: $50


Calling all coffee lovers -- Amazon has a hot deal for you this morning. The retailer just discounted the Keurig K-Express coffee brewer as part of it's huge Amazon Prime Day sale.

The Keurig K-Express is compatible with K-Cup coffee pods for single serve brewing. It holds a 36-ounce water reservoir, so you won't need to refill in between each cup.

This Keurig coffee maker measures just 6.5-inches wide, making this an excellent space-saving option. This ultra-compact coffee maker is perfect for small apartment kitchens, home offices or dorm rooms.

Keurig K-Express single serve coffee brewer, $50 with Prime (reduced from $80)

Rockland Fashion expandable softside upright luggage set: $40

Rockland Fashion Expandable Softside Upright Luggage

Amazon slashed the price of this top-rated luggage set by 58% for Prime Day. This Rockland Fashion expandable softside upright luggage set includes a tote bag and a carry-on for just $40. The set features a 4.4-star rating with almost 60,000 reviews on Amazon.

At only $40, this is quite a steal. But hurry, Amazon's top luggage deals have been selling out quickly lately.

Rockland Fashion expandable softside upright luggage set, $40 (reduced from $95)

Save on Prime Video and Amazon Music content

Looking for something new to watch? Explore Prime Video's selection of on-sale movies and TV shows available to rent or buy at up to 50% off. Amazon Prime members can also subscribe to AMC+ and Paramount+ for 50% off for two months if they are not already subscribed. Plus, Prime members can score an Amazon Music Unlimited and MGM+ bundle for 99 cents per month for three months.  

Shop Prime Video deals

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