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As if user-generated content wasn't enough, Bay Area uber-portable camera-maker GoPro's (GPRO) viral marketing team is churning out awe-inspiring content that can reach more eyeballs than any paid media. This article itself is proof that it's working. Who can resist off-road unicycling off boulders in Moab, Utah's red rock canyons?
YouTube and Twitter say they've closed the accounts of anyone who tries to post video showing the beheading of American journalists Steven Sotloff and James Foley.
A group of deaf film students have a hit music video on their hands, as their version of Pharrell Williams' hit "Happy" has generated hundreds of thousands of views on YouTube.
A small Texas brewery unveiled a 99-pack of beer that will bring the more than seven-foot long cases to select stores in the Austin area this week.
The strongest quake in 25 years plunges the Bay Area into a Twitter, Facebook, Instagram, and Web-fueled frenzy of sharing, commenting, laughing and lamenting as an entire community was joined by wireless communication and the Internet.
A Colorado man will get to go to a galaxy far, far away after his donation to charity won him a trip to the "Episode VII" film set...
Watch as Brinkley dances to the song while in the front row of Joel's Madison Square Garden gig...
Santa Clara County health officials Friday warned of the dangers of a national trend called "The Fire Challenge" where teens voluntarily light themselves on fire and post videos of it on Facebook and other social media.
Open Road Films took to SF-based Craigslist as a social media tool to promote new film...
VIDEO: Watch an exclusive preview to the highly anticipated animated series...
The organization known for holding hate-filled anti-LGBT protests outside of events all over the country, including the funerals of AIDS victims and U.S. soldiers, has found a new target for their anger - the tech industry.
Little Sadie doesn't want her little bro to get old, Fifty Shades mania gets crazier + more of the week's viral videos...
Fed up with being photoshopped, pop star Colbie Caillat took off her makeup for her latest music video. The video has become a hit, getting more than 15 million views in less than two weeks.
Among the artists cited Kaskade, whose music has been utilized in many of Phan's clips...
The two face off to promote Disney/Lucasfilm's contest benefitting UNICEF…
The mixture of drones and fireworks have sparked headlines in recent weeks, with some claiming the time has come to regulate the flying crafts and ensure that they don't interfere with the pyrotechnics.
Star Wars fan-made video getting high praises online and goes viral...
The people over at the YouTube channel Comedy Experiments took to the streets of San Francisco with a fake crack pipe to see people's reactions to a guy "smoking crack" in public.
A video of a knife-wielding driver chasing a group of young men around Union Square on Pride weekend has San Francisco authorities scratching their heads.
A new campaign going viral is trying to redefine what doing something 'like a girl' means.
While technology companies scramble to get into the virtual reality business, Google jumped right in with this do-it-yourself solution: cardboard.
Pearl Jam sings "Let It Go," Game of Throne Pugs + more of the week's viral videos!
It's an ad taking the Internet by storm. In just the past five days, more than 18 million people have watched an ad for something a lot people don't really want to talk about.
Eddie Vedder brought some grunge to the hit song Disney song during a live show...
Kevin Hart screams! Guys take on the Single Ladies Dance in heels + more of the week's viral videos!
The San Francisco 49ers agreed to a four-year, $17 million contract with kicker Eddy Pineiro to keep him off the free agent market next week.
The Chinese New Year Parade begins at 5:15 p.m. Saturday, at 2nd and Market Streets.
The national average at the gas pump is up due to the Iran War, in addition to typical springtime demand, according to AAA.
Police said a man and a woman were killed in the shooting, and five others were injured. The shooting happened around 3:30 a.m. on the 400 block of 14th Street.
Oksana Masters has competed at every Paralympics since 2012 and is the most decorated American Winter Paralympian.
The San Francisco 49ers agreed to a four-year, $17 million contract with kicker Eddy Pineiro to keep him off the free agent market next week.
The Chinese New Year Parade begins at 5:15 p.m. Saturday, at 2nd and Market Streets.
The national average at the gas pump is up due to the Iran War, in addition to typical springtime demand, according to AAA.
Police said a man and a woman were killed in the shooting, and five others were injured. The shooting happened around 3:30 a.m. on the 400 block of 14th Street.
The Valley Christian High School team, called Wildfire Quest, in San Jose, is a finalist in the $11 million global XPRIZE Foundation Wildfire competition, competing against the top AI and defense innovators.
The Chinese New Year Parade begins at 5:15 p.m. Saturday, at 2nd and Market Streets.
Over time, Marie Hurabiell says her own political identity has evolved. A former Republican, she now describes herself as representing what she calls San Francisco's pragmatic middle.
A stabbing in San Francisco's Chinatown caught on camera on Thursday left the victim severely injured, and a suspect was arrested, police said.
Inside a family garage on the Peninsula, instead of seeing parked cars, one can find bins packed with clean, used school uniforms and two busy young brothers.
Skee-Ball is a game most people fondly remember playing as a kid, but for Joey the Cat, he turned fun and games into a profitable business.
Police said a man and a woman were killed in the shooting, and five others were injured. The shooting happened around 3:30 a.m. on the 400 block of 14th Street.
Police in Berkeley arrested three people in connection with a home repair scam targeting the city's elderly residents, saying they are searching for additional suspects.
Fire crews rescued a mountain biker on Friday who crashed in a remote area of a regional park in Contra Costa County, fire officials said.
Police in Pleasanton are searching for a suspect in multiple residential break-ins, including two separate incidents in which a couple and a teenager were attacked.
Teachers in the Dublin Unified School District in the East Bay are preparing for a potential strike if a new labor agreement is not reached.
The Valley Christian High School team, called Wildfire Quest, in San Jose, is a finalist in the $11 million global XPRIZE Foundation Wildfire competition, competing against the top AI and defense innovators.
A teacher aide on California's Central Coast was arrested for allegedly abusing a nonverbal special needs student by striking the teen with a stick, police said.
Two vehicles traveling on Highway 101 in Sunnyvale were damaged after a tall tree fell onto the freeway Thursday afternoon, authorities said.
Santa Clara County Sheriff Robert Jonsen said the cost of doing business has dramatically changed since the last time they negotiated a contract in 2014.
A San Francisco Bay Area woman who was dubbed a "party mom" by prosecutors has been convicted in connection with hosting parties for her teenage son and her friends, in which she encouraged drinking and sexual acts during the pandemic.
Neighbors are worried that at some point, that system will get too costly to keep up. The timetable for returning to normal isn't clear either.
A group of women came together in Sonoma County in 1980 to establish Women's History Week. That set the groundwork for what would ultimately become Women's History Month, still celebrated nationwide today.
A man suspected of multiple bank robberies in the North Bay was arrested Thursday in a multi-agency operation, authorities said.
A Santa Rosa man will likely spend the rest of his life in prison after being convicted in a shooting at a shopping center in 2024, prosecutors said.
The California Highway Patrol arrested two drivers on Highway 101 in Sonoma County early Monday morning after they allegedly took part in a street race in which a third driver was filming.
The San Francisco 49ers agreed to a four-year, $17 million contract with kicker Eddy Pineiro to keep him off the free agent market next week.
Oksana Masters has competed at every Paralympics since 2012 and is the most decorated American Winter Paralympian.
The San Jose Sharks signed goalie Alex Nedeljkovic to a two-year, $6 million contract extension before the trade deadline.
Brandon Podziemski had 26 points, De'Anthony Melton added 23 and the short-handed Golden State Warriors outlasted the Houston Rockets 115-113 in overtime Thursday night.
The San Francisco 49ers are hiring former Chicago Bears head coach Matt Eberflus as a defensive assistant on coach Kyle Shanahan's staff.
Police said a man and a woman were killed in the shooting, and five others were injured. The shooting happened around 3:30 a.m. on the 400 block of 14th Street.
A stabbing in San Francisco's Chinatown caught on camera on Thursday left the victim severely injured, and a suspect was arrested, police said.
Police in Berkeley arrested three people in connection with a home repair scam targeting the city's elderly residents, saying they are searching for additional suspects.
A man suspected of multiple bank robberies in the North Bay was arrested Thursday in a multi-agency operation, authorities said.
A teacher aide on California's Central Coast was arrested for allegedly abusing a nonverbal special needs student by striking the teen with a stick, police said.
The Valley Christian High School team, called Wildfire Quest, in San Jose, is a finalist in the $11 million global XPRIZE Foundation Wildfire competition, competing against the top AI and defense innovators.
Anthropic CEO Dario Amodei said his company and the Department of Defense "have much more in common than we have differences."
At the meeting, Waymo said there are about 70 dispatchers at a call center in the Philippines to assist cars in the company's global fleet that require human intervention. But on the night of Dec 20, they said the system was simply overwhelmed.
After the Trump administration cut it off, Anthropic CEO Dario Amodei told CBS News in an exclusive interview Friday night he wants to work with the military — but only if it addresses the firm's concerns.
President Trump said he will give federal agencies six months to phase out their use of Anthropic's AI products.
Tests of dozens of baby formulas by Consumer Reports found that nearly half contained potentially dangerous chemicals.
A trial has been set in the San Francisco Bay Area for a Florida woman accused of providing a cosmetic injection that killed a woman who was known as a Kim Kardashian lookalike, prosecutors said.
USALESS.COM is recalling its Rhino Choco VIP 10X product due to the undeclared presence of Tadalafil, which is the active ingredient in Cialis.
A Santa Clara County resident with measles may have exposed others while dining at a restaurant in Burlingame earlier this week, health officials said.
Multiple elephant seal pups along the Northern California coast have tested positive for the deadly avian influenza, or bird flu, according to new research from the University of California.
Over time, Marie Hurabiell says her own political identity has evolved. A former Republican, she now describes herself as representing what she calls San Francisco's pragmatic middle.
Saikat Chakrabarti is hoping to shape San Francisco's future, running to replace longtime Rep. Nancy Pelosi in Congress.
Kremlin press secretary Dmitry Peskov told reporters Russia's government is in "dialogue" with Iranian leadership representatives.
The U.S. military has formally designated artificial intelligence firm Anthropic a supply chain risk, a sweeping move that could cut it off from military contracts.
The announcement comes amid criticism of DHS spending under Noem, and as Congress has allowed the department's funding to lapse.
A man has been arrested and accused of a hate crime after a San Francisco church was vandalized over the weekend, police said.
A Yosemite park ranger was fired last year after helping to display a transgender pride flag from El Capitan.
After more than two years of renovations, the historic Castro Theatre is back open for business.
A large Pride flag has been removed from the Stonewall National Monument in Greenwich Village. The National Park Service said it did so under guidance from the federal government.
The billionaire and philanthropist MacKenzie Scott donated $45 million to The Trevor Project, a nonprofit focused on suicide prevention and advocacy for LGBTQ young people.
The Chinese New Year Parade begins at 5:15 p.m. Saturday, at 2nd and Market Streets.
Friday, March 6, marks 100 years since the historic location opened its doors, but they'll be celebrating a little early with free movies on Wednesday.
Along with the "True Lies" co-stars, the California Hall of Fame's new inductees will include Olympians Carl Lewis and Janet Evans and Mariachi Reyna de Los Ángeles.
The design process for the floats began in November, with a crew of nearly 30 people working to put the final product together.
Organizers of the annual Outside Lands Music Festival at Golden Gate Park in San Francisco announced the lineup for the upcoming 2026 event.
Ever since the COVID-19 pandemic, the Oakland Unified School District has seen an alarming spike in the number of unhoused students in the school system who deal with a host of challenges far beyond what most children face.
Meteorologist and CBS News Bay Area's resident pilot Lt. Jessica Burch got a treat during Fleet Week, taking to the skies with one of the Blue Angels.
A Bay Area man discovered his devastating loss left him with a new opportunity to rethink how he lives -- follow his journey in virtual reality, 360-degree video.
A groundbreaking medical study involving the UCSF Medical Center has shown some colorectal cancer patients can safely skip radiation treatment and enjoy a potentially higher quality of life.
Every day, San Francisco bar pilot Captain Zach Kellerman goes through what might just be the world's most dangerous commute.
With Darren Peck.
The San Francisco Bay Area has the highest gas prices in the country, AAA says, and experts say they’re going to go even higher.
A woman and a man were killed in a downtown Oakland shooting on Saturday that left five others injured, police said.
Olympic gold medalist Eilieen Gu is the parade’s grand marshal.
Zoe Mintz reports on water levels throughout California being above average, as snow levels hit below average levels
In 2025, KPIX is moving to a new community service award: the CBS News Bay Area Icon Award. Submit nominations for an outstanding community hero at kpix.com/icon.
It's the most wonderful time of the year for a South Bay woman who has played Mrs. Claus for more than 40 years for the children of North San Jose's Alviso District.
For residents of the Oakland Hills, the prospect of another wildfire always remains a concern. This week's Jefferson Awards winner has made it his mission to make the hills and other high-risk areas safer.
In East Palo Alto -- where state education numbers show more than nine in ten public school students are low income and more than half are English learners -- many are finding hope and connection at the Boys & Girls Clubs of the Peninsula.
This week's Jefferson Award winner is Army veteran who continues to live a life of service into his 80s, by feeding hundreds of San Francisco families a week.
A Bay Area man who overcame tremendous obstacles to excel in school has made it his mission to gear up other students for success in the classroom and in life.
For Students Rising Above scholar Josh Collins it took moving across the country to realize the value of his Bay Area family.
Samir Hooker had to grow up fast after his stepfather was shot dead 12 years ago. Now he is watching over his mom and sister while attending UC Berkeley.
It's hard enough to graduate from one of the most prestigious schools in the country when you're the first in your family to go to college. Imagine doing that while you're also trying to protect your parents from being deported?
Some students who are the first in their families to go to college face the challenge of balancing a rigorous academic load while still working to help support their family back home.