Metro Atlanta businesses prepare for life after penny production ends
The U.S. Mint has stopped producing pennies after more than 230 years. Here's how cash transactions will change for metro Atlanta businesses.
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La'Tasha Givens is a two-time Emmy Award-winning reporter and anchor with nearly two decades of experience in television news, radio and public relations. She has built a reputation as a trusted journalist, celebrated storyteller, and dedicated community advocate.
Previously at 11Alive News, beginning in 2015, Givens covered a wide range of impactful stories, including breaking news, crime, severe weather, politics, consumer and investigative reports. She is also the host, producer, and creator of The Business Brief, a live radio show on Hits 92.3. The show takes listeners behind the scenes of emerging careers and top industries across Georgia. The program earned recognition for its focus on local entrepreneurs and its commitment to amplifying voices within the community.
Givens launched her broadcasting career at WCTV (CBS) in Tallahassee, Florida, as a reporter and anchor. She then moved to Oklahoma, where she anchored on Freedom 43 and KFOR NewsChannel 4 (NBC). Before transitioning to television journalism, she worked in public relations and founded her own company, where she honed her skills in strategic communication and brand storytelling.
A proud graduate of Eastern Michigan University, Givens actively demonstrates the value of education and mentorship. She has received numerous honors for journalistic excellence, including two Emmy Awards, awards from the National Association of Black Journalists (NABJ) and Atlanta Press Club, and dozens of community, corporate, and nonprofit awards and honors.
Givens' commitment to service extends beyond her professional work. She dedicates her time to several organizations, including Permission to F.L.Y., The Children's Center, HOPE Worldwide, Habitat for Humanity, and the Junior League.
As the mother of three sons, Givens is deeply committed to setting a positive example for young people, especially women, and encouraging them to pursue their goals with confidence and purpose.
In her personal time, Givens enjoys cooking, volunteering, and spending time with her friends and family. She also finds joy in watching movies that inspire laughter or tug at the heartstrings.
The U.S. Mint has stopped producing pennies after more than 230 years. Here's how cash transactions will change for metro Atlanta businesses.
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