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Six Rules For Dealing With Difficult Customers | BTalk


Kurt Newman
(Episode 597; 10 minutes 58) Difficult customers are a fact of life --- whether they've got a genuine gripe about your company, or they got out the wrong side of the bed. Or maybe they're just that sort of person.

Kurt Newman, co-founder of Sales Consultants, has six rules he says you need to follow when dealing with these customers:

  • Don't take it personally
  • Acknowledge the customer
  • Actively listen
  • Emphathise and ask questions
  • Find a solution and ask for feedback
  • Follow-up
Kurt explains each of these steps in this edition of BTalk. Follow these and you might turn an aggrieved customer into one of your greatest supporters.

See also:
Six Tips For Effective Selling | BTalk
Shifting Your Selling Style | BTalk

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