Boston Celtics To Put GE Logo On Uniforms Next Season
The team said Wednesday it has a three-year deal that makes the company its exclusive data analytics partner.
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The team said Wednesday it has a three-year deal that makes the company its exclusive data analytics partner.
Smart went to the Celtics locker room after a heated exchange with the coaching staff, before later issuing an apology.
The Washington Wizards extended their home winning streak to 14 games with a 123-108 victory over the Boston Celtics on Tuesday night.
Brace yourselves, Celtics fans. An advertisement is coming soon to a Celtics jersey near you.
The Celtics and Wizards are forming a nice little rivalry this season, with Round 3 scheduled for Tuesday night in the nation's capital.
Jones and Nick Cattles wonder whether it would be a good idea for the Celtics to trade for Carmelo Anthony.
Soon-to-be two-time Celtics All-Star Isaiah Thomas was snubbed by the fans last week when starters for the mid-season exhibition were announced, and he felt it.
"I'll let everybody else debate for me and argue for me. Those guys that made it to start deserve it and I'll go from there."
Isaiah Thomas didn't get a starting spot on the Eastern Conference's All-Star roster, but the Celtics guard received a pretty big honor on Friday.
If the Knicks could get him to waive his no-trade clause, Boston would be after him ... right? Not so fast.
The face of the Boston Celtics now has his own commercial, detailing his journey to the NBA.
Celtics guard Isaiah Thomas was not chosen as an NBA All-Star starter, but will likely be named a reserve next week.
Avery Bradley was a late scratch for the Celtics on Wednesday night, and it sounds like the guard is in for a prolonged absence.
Danny Ainge joined Toucher & Rich on Thursday to discuss the C's loss to the Knicks on Wednesday, and if they're relying too much on Isaiah Thomas' scoring to lead the way.
Derrick Rose matched his season high with 30 points, and the slumping New York Knicks beat the Boston Celtics 117-106 on Wednesday night.
Celtics head coach Brad Stevens joined Zolak & Bertrand to discuss his team at the midway point of the season.
Mike Gorman has seen a lot of basketball in his 30+ years of doing Celtics broadcasts, but he's never seen anything like what Isaiah Thomas is doing in the fourth quarter this season.
One young Celtics fan had his dream come true on Tuesday.
At this point, we should just tell you when Isaiah Thomas doesn't go off in the fourth quarter.
The allegation by Schroder stole some of the headlines from Thomas, who scored 13 of his 28 points in the fourth quarter during a thrilling a 103-101 victory in Atlanta.
Isaiah Thomas stole the show yet again on Friday night, and continues to impress in the fourth quarter of games.
Isaiah Thomas scored 13 of his 28 points in the fourth quarter, Al Horford made a triumphant return and the Boston Celtics snapped the Atlanta Hawks' seven-game winning streak with a 103-101 victory Friday night.
Isaiah Thomas has had an incredible season so far, but he knows his place in the NBA's MVP race.
For nine seasons, Al Horford was the face of the Atlanta Hawks franchise. On Friday night, he'll play his first game against his now former team as a member of the Boston Celtics.
With the NBA trade deadline looming next month, teams look to add players or draft picks. These 5 trades would be a win for both sides.
