SuperValu Announces Transition To 100 Percent Cage-Free Eggs

MINNEAPOLIS (WCCO) -- Minnesota-based retailing company SuperValu will begin transitioning to selling 100 percent cage-free eggs – but it will take a while.

The company announced the move Tuesday, saying it plans on selling 100 percent cage-free eggs at its grocery retail banners by 2025 or sooner.

Right now, nearly 12 percent of the company's total grocery retail egg sales are cage-free eggs.

"Our decision to move toward selling only cage-free eggs reflects our ongoing commitment to improving animal welfare practices across the industry," said Mark Van Buskirk, SuperValu's executive vice president, merchandising, marketing and retail. "Because there is currently a limited supply of cage-free eggs, the transition will take time. We will continue to work with our suppliers to move as quickly as possible toward a sustainable, 100 percent cage-free egg supply chain."

The company says it plans on reporting on its progress annually.