With the Steelers-Texans playoff game on Monday, it's more than just black and gold that businesses will be seeing. Each home game brings in millions of dollars to the region.

According to VisitPittsburgh, this game will generate about $61 million in economic impact, but this goes beyond just the businesses. It's a chance for Pittsburgh to show off the region. 

"Whether they come from out of town or they live in Pittsburgh and they just want to stay closer to the stadiums, we see business from everybody," Villagio Boutique Hotel owner Jesscia Taimuty said.

The Villagio Boutique Hotel opened last summer and is up the hill from Acrisure Stadium. For them, these games have been a great way to get settled in.

"We saw a lot of people come in last night, Thursday. They will stay through Monday or Tuesday," Taimuty said.

For bars and restaurants along North Shore Drive, this is where they make their money.

Tom's Watch Bar says between the college football and NFL playoffs, they will have a busy weekend. Monday night is the perfect conclusion. While they will have people there hours before kickoff, sometimes it can be a challenge after because it's a worknight.

"However, if the Steelers win, I expect us to be full after the game too," Tom's Watch Bar operating partner Billy Smalls said.

It comes at a time of year when hotels, bars and restaurants usually see a slowdown. The holiday rush is done, January is meh and Mondays are Mondays.

"On Monday, on an off day, it was music to our ears," Taimuty said. "We were really excited."

"We get a decent amount of Penguins fans," Smalls said. "There is no baseball going on. College football is over. The Steelers being in the playoffs is everything."

According to Visit Pittsburgh, the spotlight on the city helps drive people to visit. And with the NFL draft coming in April, Monday is another day to get ready for the massive crowds expected in a few months.