Schwartz: Jordan Spieth Is Becoming Golf's New Marketing Sensation
"His sponsorship dollars will increase," said Rosner. "His appearance fees will increase. He's got everything going for him."
Watch CBS News
"His sponsorship dollars will increase," said Rosner. "His appearance fees will increase. He's got everything going for him."
Spieth was a shot off the course record of 61 set by David Frost in 1994. It was the lowest round at Harbour Town Golf Links since Peter Lonard opened the 2005 event with a 62 on the way to capturing the title.
CBS Sports announcer Bill Macatee discusses the RBC Heritage and Masters champion Jordan Spieth's future.
Would you be offended if your legacy was marginalized to a faceless proper noun? More times than not, our greatest contributors are outlived by their names. "Hey, checkout my new Ford!"
Jordan Spieth's record-breaking weekend at The Masters alters the iconic tournament's record book, perhaps for years to come.
Spieth never really suffered. Certainly not like Phil Mickelson, who came close so many times before finally winning his first major title.
The golf world has a refreshing new champion. And lucky for the sports world, he's exemplary on and off the course.
No one got closer than three shots of the lead all day. Spieth shot a 2-under 70 to hold off Justin Rose and Phil Mickelson.
Spieth will take his 16-under par 200, the lowest 54-hole score ever at the Masters, to the first tee box.
While Spieth was gaining more fame with his brilliant play, his mentor, two-time Masters champion and fellow Texan Ben Crenshaw, played his very last Masters after 44 appearances.
Jordan Spieth made Friday feel like Sunday at the Masters. Fans rose to their feet and applauded when Spieth walked onto the 12th tee, and for the next two hours, ovations greeted him on tee boxes and greens.
Jordan Spieth shot a stellar 8-under 64 in the first round Thursday at Augusta National, nine birdies overall -- his only blemish was a bogey on the 15th.
Jordan Spieth was already the hottest player on the PGA Tour. He kept right on going at the Masters.
Rory McIlroy is the odds-on favorite to win the 2015 Masters. Jordan Spieth and Bubba Watson look to lead a field that includes Tiger Woods.
J.B. Holmes won the Shell Houston Open with a strong final round. Along with McIlroy, Watson and Spieth, he's a favorite going into The Masters.
With Tiger Woods at Augusta and with the status of his game still a mystery, this year's tournament should be more exciting than ever.
This time around, McIlroy, Scott, Bubba or Spieth could come up with the highlight that lasts a lifetime. But it won't come from Woods.
CBS Sports golf analyst Gary McCord discusses the field for this weekend's Northern Trust Open at the Riviera Country Club.
Leave it to two Ryder Cup rookies, 21-year-old Jordan Spieth and 24-year-old Patrick Reed, to shine brightly in the very first competition of the Ryder Cup: the fourballs competition, which started Friday morning.
The Florida native almost bypassed a career in music as a budding young athlete with his eye on playing golf in college at Florida State University before an injury derailed that plan.
U.S. captain Tom Watson made it sound as if he were leaning more on Woods' past than the current state of his game, not to mention his health.
With all the talk of Tiger missing this tournament and Phil missing the cut, the future of golf is perched at the top of the leaderboard. His name is Jordan Spieth.
Don't fret. Even with you-know-who out of the Masters for the first time ever, there are many other exciting scenarios and players in the field.
Tiger Woods was voted PGA Tour player of the year for the 11th time on the strength of his five big wins and return to No. 1 in the world.
Whoever wins this one will have to earn it. "It will be a fun weekend," Woods said. "This golf course is going to be difficult."
Luke Weaver escaped a bases-loaded, no-outs jam against his former team as the Mets beat the Yankees Saturday night to even the Subway Series.
Anunoby has the maximum amount of time to rest before Game 1 of the NBA Eastern Conference finals.
FIFA President Gianni Infantino joked that if someone does pay $2 million for a ticket to the World Cup final, "I will personally bring him a hot dog and a Coke."
Cole likely has one more minor league rehab start in his recovery from elbow surgery before he rejoins the New York Yankees starting rotation.
Holmes' right fibula was fractured by a 111.1 mph comebacker off the bat of the Yankees' Spencer Jones during the Mets' 5-2 loss on Friday.
On Day 1 of the LIRR strike, riders reported their regular trips to and from New York City turned into marathons.
The NYPD said Elvin Suarez struck four pedestrians after his 2019 Mercedes-Benz GLC 300 SUV veered over a concrete island near West 109th St. and Amsterdam Ave.
The work stoppage, the LIRR's first since 1994, went into effect after the MTA and five unions representing 3,500 workers failed to reach a deal on a new four-year contract.
A controversial plan would build one of nation's largest battery energy storage sites near homes on Staten Island. The state says the sites are critical to New York's push for cleaner energy, but how and where they're built remains a flashpoint.
Ahead of the 2026 RBC Brooklyn Half Marathon, some athletes are showing how simply reaching the starting line is a victory.
The weekend is set to be the warmest of the year so far with summer-like weather across the Tri-State Area.
Keep an umbrella nearby as there's a chance for showers across the New York and New Jersey area. But the weather will turn to sunshine and warm temperatures for the weekend.
The weather on Wednesday will be a mix of sunshine and clouds with the potential for a shower in New York City. In the evening, rain becomes more widespread.
An unsettled pattern continues through the entire Mother's Day weekend in the New York City area.
After summer-like warmth, rainy weather and cooler temperatures return to the New York City area mid-week.
With just weeks to go before the primary, voters in New Jersey's 7th Congressional District are wondering where their congressman is.
Macy's Fourth of July Fireworks will take place on both the lower East River near the Seaport and the lower Hudson River, in collaboration with Jersey City.
It was down to the wire for one lucky New Jersey lottery winner. A winning $5.9 million Pick-6 lottery ticket was just eight days away from expiring.
The weekend is set to be the warmest of the year so far with summer-like weather across the Tri-State Area.
For the first time ever, the World Cup final will host a Super Bowl-style halftime show, with megawatt headliners Madonna, Shakira and BTS.
On Day 1 of the LIRR strike, riders reported their regular trips to and from New York City turned into marathons.
The work stoppage, the LIRR's first since 1994, went into effect after the MTA and five unions representing 3,500 workers failed to reach a deal on a new four-year contract.
Glen Cove's hidden gem has been closed for nearly two decades, but it's finally reopening thanks to hard work from the community.
Riders have been rerouted to Grand Central Terminal, which is much more crowded than usual since the electrical fire at Penn Station.
A coalition of five unions representing LIRR workers say they are prepared to walk off the job just after midnight tonight if there's no deal.
The work stoppage, the LIRR's first since 1994, went into effect after the MTA and five unions representing 3,500 workers failed to reach a deal on a new four-year contract.
With just weeks to go before the primary, voters in New Jersey's 7th Congressional District are wondering where their congressman is.
New York Gov. Kathy Hochul proposed millions to keep the program open, but the reforms would cut reimbursement rates for private duty nurses.
Israeli Prime Minister Benjamin Netanyahu's government plans to file a defamation lawsuit against The New York Times.
President Trump is in Beijing meeting with China's President Xi Jinping, with the two leaders aiming to stabilize their trading relationship after last year's trade war.
A New York doctor who contracted and survived Ebola more than a decade ago says he is worried for healthcare workers who are at the center of treating the latest outbreak.
New York Gov. Kathy Hochul proposed millions to keep the program open, but the reforms would cut reimbursement rates for private duty nurses.
A New York native is among 16 American passengers who are quarantining in Nebraska after being on the cruise ship that is at the center of the deadly hantavirus outbreak.
American passengers on the MV Hondius cruise ship, which was hit with a deadly outbreak of the hantavirus, are back in the U.S. Three of the at least 10 people confirmed infected in the outbreak have died.
Three New Yorkers are among the 18 people being quarantined in Nebraska and Atlanta due to hantavirus concerns.
The well-known film critic and journalist Rex Reed has died at 87.
"The Pitt" star Isa Briones is bringing heightened pride and Filipino presence to both stage and screen.
Broadway's "The Book of Mormon" has canceled two weeks of performances following a fire at the Eugene O'Neill Theatre.
Uzo Aduba and Darren Criss announced the 2026 Tony nominees for select categories on "CBS Mornings" on Tuesday.
Rihanna, Sabrina Carpenter, Madonna, and Beyoncé all wore their best looks to celebrate the "Costume Art" theme at the 2026 Met Gala. Here are some of the best moments, photos, and more from the night.
Luke Weaver escaped a bases-loaded, no-outs jam against his former team as the Mets beat the Yankees Saturday night to even the Subway Series.
Anunoby has the maximum amount of time to rest before Game 1 of the NBA Eastern Conference finals.
FIFA President Gianni Infantino joked that if someone does pay $2 million for a ticket to the World Cup final, "I will personally bring him a hot dog and a Coke."
Cole likely has one more minor league rehab start in his recovery from elbow surgery before he rejoins the New York Yankees starting rotation.
Holmes' right fibula was fractured by a 111.1 mph comebacker off the bat of the Yankees' Spencer Jones during the Mets' 5-2 loss on Friday.
Ahead of the 2026 RBC Brooklyn Half Marathon, some athletes are showing how simply reaching the starting line is a victory.
The Second Avenue Subway project has entered phase two of extending the "Q" line, but Harlem businesses say they're struggling to co-exist with the construction.
City Council members say requirement for transparent roll-down gates is burdensome for small businesses ahead of the July 1 enforcement deadline.
For more than four decades, residents living beside Brooklyn's District 13 Sanitation Garage in Coney Island have been waiting for the facility to move away from their homes.
There's a swim club in Harlem teaching kids a lifesaving skill, and they're turning timid swimmers into competitors.
People dressed in elaborate headgear and paraded up Fifth Avenue for New York City's Easter Sunday tradition.
The Halloween tradition strolled through Manhattan's East Village on Sunday, with furry friends dressed in colorful costumes.
A suspect was taken into custody after an attack on Pearl Street Mall in Boulder on June 1 in which there were 15 people and a dog who were victims. The suspect threw Molotov cocktails that burned some of the victims, who were part of a march for Israeli hostages.
The annual Easter Parade and Easter Bonnet Festival was held in Manhattan on April 20, 2025.
A look back at the esteemed personalities who've left us this year, who'd touched us with their innovation, creativity and humanity.
Part of Hell's Kitchen was transformed into a mecca of global cuisine for the annual international food festival.
Craig Allen has the Tri-State Area's updated Sunday night First Alert Forecast on CBS News New York.
Neighbors said the flames spread quickly from an abandoned home on South 19th St. CBS News New York's Adi Guajardo reports.
Day 1 of the LIRR strike brought trains to a halt, with no signs of a deal between the MTA and unions. CBS News New York's Allen Devlin and Andrew Ramos report.
The 13.1 mile race takes runners from Prospect Park to Coney Island.