Video shows four suspects smashing a glass case and robbing a Pokémon trading card store Wednesday in Manhattan.

It happened around 7 p.m. at The Poké Court on West 13th Street in the Meatpacking District. 

The suspects showed a gun and threatened a 27-year-old man before taking his phone, police said.

One person, dressed in all black with green gloves, was seen on surveillance video taking a hammer to a display case with various trading cards inside.

Founder of The Poké Court Courtney Chin said thieves grabbed more than $100,000 worth of items. While the incident was jarring, she said she's glad nobody was injured.

"If someone got hurt over trying to steal Pokémon Cards, that's like the worst outcome. Right? Human life is precious," she said.

The store reopened after the brazen robbery. Staff said the love of Pokémon must go on.

"I like to think we can't let a few bad apples ruin the hobby for everyone," Chin said. 

Pokémon cards can be worth thousands

What started as just a children's game has now turned into a lucrative business, with some trading cards carrying a high price tag. 

"Those cards you would pay a couple of dollars for. Twenty-five years later, those cards are (worth) thousands of dollars," Massachusetts card shop owner Rod Crochiere previously told CBS News Boston. There have been several similar robberies in Massachusetts. 

The cards are valued based on a grading scale, which determines the quality of the card based on a scale of 1-10. 

YouTuber and now wrestler Logan Paul posted on X on Tuesday that he is selling a Pokémon card for millions. 

Other trading card stores will take precautions against robberies

At the Pokémon trading card store NXT Legacy in Times Square, visitors have to be buzzed in to gain entry.

Manager Destiny Amore said they will probably increase security. 

"I'm glad everyone at Poke Court is safe. But it's just shiny cardboard, honestly. I don't think it should be this serious," she said.   

Recent, similiar thefts in NYC

In October, a man stole nearly $10,000 worth of baseball and Pokémon cards from Tom Brady's CardVault store in the city 

Officers said he manipulated a card reader machine to buy $2,633 without actually paying. The same man returned two times later in the day to make two more fraudulent purchases. 

Investigators said he was also tied to more thefts at other card stores in Brooklyn and in Nashville, Tennessee.