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Jersey Shore Campaign Launching Contest For Summer Anthem

TRENTON, N.J. (CBSNewYork/AP) -- A campaign promoting post-Superstorm Sandy recovery efforts along the Jersey shore is launching a contest for musical artists to create an original song to become New Jersey's summer anthem.

Contestants can begin submitting song entries to the Jersey Shore Soundoff on Monday.

The contest was created by "Stronger than the Storm,'' a statewide campaign that has been touting tourism in an effort to drive visitors to the area the first summer after Sandy devastated many beach areas.

Solo artists and bands have four weeks to submit videos of performances to be voted on by the general public. The winner will perform at a Sept. 7 concert at the shore alongside a notable music act that hasn't yet been determined.

While contestants are required to be New Jersey residents, people around the country are eligible to vote online. A celebrity panel of judges will also join in the voting process.

The "Stronger than the Storm'' campaign already has a theme song by the same name that has been playing on radio and TV and appearing on digital ads since May.

New Jersey: Stronger than the Storm TV Commercial by New Jersey Going Strong on YouTube

"We really wanted to create a unique moment for the state of New Jersey that really captured what it was feeling and what work needs to be done," Shannon Eis, a contest organizer and spokeswoman for the campaign, said about theme song earlier this month.

Eis said the idea of the contest is to create an authentic anthem from people who were affected by the storm and to celebrate the state's musical roots.

"It felt important to make something custom-created,'' Eis said.

Eis said the contest is aimed at recognizing "the awesome musical talent that resides in New Jersey.''

The first phase of voting begins Monday and lasts until Aug. 11. A second round of online voting Aug. 12-18 and a celebrity panel will determine three finalists. Then, the final stage of voting Aug. 19-25 will determine the winner, who will be announced Aug. 26.

People can cast their votes online once a day.

For more information about the contest, click here.

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(TM and © Copyright 2013 CBS Radio Inc. and its relevant subsidiaries. CBS RADIO and EYE Logo TM and Copyright 2013 CBS Broadcasting Inc. Used under license. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed. The Associated Press contributed to this report.)

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