Hillary Clinton's campaign was trying to use the news that the candidate will be a grandmother again in 2016 to connect with Hispanic voters.
But a post on Clinton's website labeled "7 things Hillary Clinton has in common with your abuela" - the Spanish word for grandmother - appears to have backfired on Twitter.
The post starts by announcing, "she was thrilled to learn that next summer, her granddaughter Charlotte will have a sibling to play with," and went on to describe Clinton as similar to grandmas everywhere -- eager to volunteer for babysitting, thinks her granddaughter is beautiful and perfect, brings gifts.
The post emphasizes "respeto" -- respect, but Twitter users took issue with the post. They're using the hashtag #NotMyAbuela to tell the Clinton she isn't much like the grandmothers they grew up with.
"She isn't afraid to talk about the importance of el respeto," the post offers as one reason. "She reacts this way when people le faltan el respeto" (disrespect), reads another, with the following picture:
Other reasons the campaign says Clinton is like an abuela is because she "worries about children everywhere" and "reads to you at bedtime."