Companies in growth mode sometimes try to do too much, too fast.
It's called the "acceleration trap," and it can have an unintended consequence: unhappy employees.
Workers develop burnout. They get exhausted, lose morale, and may even quit.
Executives and managers need to recognize when this is happening, so they can take measure to overcome the acceleration trap -- and spare their employees.
Heike Bruch is a professor of leadership at the University of St. Gallen and coauthor of the HBR article "The Acceleration Trap." In this podcast, she discusses the phenomenon, and how you can avoid its trap.