Follow CBSDFW.COM: Facebook | Twitter

FRISCO (CBS11) - The new home of the Cowboys is really taking shape in Frisco. Construction continues not only on the team's headquarters, but on all the features of the surrounding billion-dollar development.

Wednesday the Cowboys broke ground on the newest piece of the growing project known as The Star In Frisco.

Eventually the lot just east of the future Omni Hotel will be the site of a world class sports medicine facility, and that's just the latest feature of what some are calling Frisco's Times Square.

Before you can build a state-of-the-art sports medicine facility that promises to make North Texas the safest place in the country to play sports, you have to move some dirt. At the Cowboys sprawling new headquarters and surrounding development they're moving a lot of it.

"This is certainly more than about a game. This is about developing partnerships that will benefit everyone that lives around here," Cowboys Executive Vice President Charlotte Jones Anderson said.

Baylor's sports medicine center is set to open in early 2018, but before that are a lot of milestones. Anderson says the Cowboys will move into their new headquarters in July. August 27 marks the Frisco ISD season opener on the new field. And that's just the beginning.

"As we enter December and the first part of the year, the restaurant and retail development, which is over my shoulder will begin to take shape as the doors will open early that spring, and shortly thereafter the Omni will be open the middle of July of 2017," Anderson said.

Frisco's student athletes will be among the first to benefit from the new development playing their home games here. Superintendent Jeremy Lyon says that benefits all the schools that set foot on the field.

"We are all in this together, and what is good for the students of Frisco ISD is also going to be good for the students regionally, statewide," Dr. Lyon said.

But the local impact in Frisco can already be seen as the future 16-story Omni hotel has altered the city's skyline.

"We really hope this becomes the epicenter or the heartbeat of Frisco if you will," Anderson said.

As part of the partnership between the new sports medicine facility and Frisco ISD, Baylor tells us a concussion specialist will also be on the sidelines of every Frisco ISD football game played at The Star.

(©2016 CBS Local Media, a division of CBS Radio Inc. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed.)