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Marketing Yourself On Social Media

KRLD -- If you want to have a strong social media presence, it's important to know how to market yourself. Know your audience, know what they want and when they want it.

But there's a difference between using social media to market yourself and to market a business.

Elten Briggs, social media analyst at University of Texas at Arlington, breaks down those differences.

More from KRLD's Socially Savvy Series

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