NEW YORK (CBS 2) -- A magic wand to erase lines from your face may sound too good to be true, but a new cosmetic treatment may do just that.
As CBS 2's Kristine Johnson reported Thursday, some experts said the Pelleve wrinkle reduction system may just hold the magic to turn back the years that bring on sagging skin on the neck and fine lines on the face.
"It's a remarkable, new, exciting technology that is non-invasive," said New York cosmetic dermatologist Dr. Ariel Ostad. "No surgery; there are no needles."
That description sounded good to Irene Antonucci, who said she is unhappy about the skin around her neck.
"My children like to tease me and call it a turkey neck, so anything that will improve the crepe-iness," Antonucci said.
So to re-contour the problem area, Antonucci underwent Pellevue treatment.
"I like the idea that this is less painful," she said.
Ostad added that there is also no downtime with the procedure.
"It's basically utilizing radio frequency to deliver energy and heat below the skin, and by doing so we're actually stimulating collagen," Ostad said.
Collagen is what helps keep skin plump and young looking. The treatment heats targeted areas of the skin to 40 degrees Celsius, or about 104 Fahrenheit.
"Once we reach that temperature, that means we have heated the area enough and we basically got the collagen production going," Ostad said.
And Ostad said collagen stimulation has wide-ranging effects.
"By stimulating collagen we're able to get rid of fine lines, we're able to tighten the skin, and just an overall global improvement in one's skin tone and texture," he said.
It can take a few months to see results, but before and after pictures illustrated the effectiveness of this technology.
"You can kind of see these horizontal bands, and by heating up the tissue underneath the skin, you stimulate collagen and the bands are less noticeable," Ostad said.
He added that the technology can also be effective for a complaint he has been hearing from more and more of his patients.
"People are on their smart phone and their, basically, chin is constantly down, and over time that movement causes some neck wrinkling, we can certainly improve these neck lines," Ostad said.
It will take several treatments to see results, experts said. Costs start at $650 for the eye area and go up from there.
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