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Dallas bars ride early World Cup fever, eye boost from fan celebrations

With the World Cup still months away, Dallas businesses are already tapping into the growing excitement. In Uptown, bars are inviting fans to “work from a bar” as crowds gather to celebrate each step of the tournament process. Local owners say matches reliably draw wall‑to‑wall fans, even just for televised games, and expect the event to deliver a major financial boost to North Texas.
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