Tag Heuer to Assess Tiger's Endorsement

In this Feb. 21, 2009, file photo, Tiger Woods follows through during the second round of the Accenture Match Play Golf Championship tournament at The Gallery Golf Club at Dove Mountain, in Marana, Ariz. Global consulting firm Accenture Ltd. has ended its relationship with Tiger Woods, marking the first major sponsor to cut ties altogether with the golfer since his alleged infidelities surfaced. (AP Photo/Ross D. Franklin, File)
AP Photo/Ross D. Franklin
Swiss watch maker Tag Heuer says it will spend the next few weeks assessing its endorsement relationship with golfer Tiger Woods.

The statement from the company Monday afternoon marked a less enthusiastic stance about the world's richest athlete than the company took earlier in the day.

That's when a spokeswoman told The Associated Press the company would continue with Woods, whom she called "the best in his domain."

The luxury watchmaker's new statement Monday says that because of Woods' indefinite leave from golf, it is examining its long-term relationship with him.

The statement comes a day after consulting firm Accenture dropped ties with Woods.

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Alleged Mistresses Have Troubled Pasts
Tiger Texts Show Weakness for Woman
Self-Proclaimed Woods Flame: Sorry, Elin
Tiger Woods' Woes Mount
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