Michelle Obama trumps Romney on Twitter

(CBS News) First Lady Michelle Obama recieved rave reviews for her Democratic National Convention speech on Tuesday night, with analysts from both parties agreeing that her speech struck the right tone and could help to re-energize voters to support her husband. It seems FLOTUS is social media gold, too, as Twitter saw a peak of 28,003 Tweets-per-minute at the end of her speech -- nearly double the number of tweets sent at the conclusion of Mitt Romney's Republican National Convention speech, delivered last week. Romney's speech saw a peak of 14, 289 Tweets-per-minute. And potential future first lady Ann Romney's speech generated 6,195 Tweets-per-minute at its peak.

The First Lady's speech inspired even more Twitter buzz than her husband's 2012 State of the Union address, topping his historic speech by nearly 50 percent when adjusted for Twitter user growth.

So, just what makes for such a viral convention speech? Michelle Obama's comments about the future and the American dream were particularly popular on the social media site and her rallying cry, "we've got so much more to do," saw a spike of 22,004 Tweets-per-minute.

Not one to let his wife soak up all the buzz, President Barack Obama joined in, taking to Twitter from his couch in the White House, sharing a photo of himself and his two daughters -- or "Michelle's biggest fans" -- watching the speech.

And to end the night -- and the social media frenzy -- Mrs. Obama took the reigns of her own account after her speech, asking her followers, "Just one question at the end of an amazing night -- are you in? -MO" 

Overall the Democratic National Convention is on track to spark more Twitter conversation than the Republican National Convention. There were four million RNC related Tweets sent throughout all the three days of Republican convention, while the DNC netted more three million Tweets in the first night alone. 

To catch all the action at the DNC and for a glimpse behind the scenes of interviews with top DNC newsmakers, be sure to follow @CBSThisMorning and "CTM" co-hosts, Norah O'Donnell, Charlie Rose, and Gayle King.