How to Create Rapid Trust

This SellingPower video features Larry Pinci, co-author of the book Sell the Feeling, talking about building rapport. This is big issue for sales reps, since it's pretty much the "Jedi mind power" of sales skills. In addition to the above video, here are three "how to" posts that can help you develop this all-important skill:

BUILDING RAPPORT IN RETAIL -- How to use simple curiosity to build rapport, even if the contact is entirely casual.
TEN SECONDS TO BETTER RAPPORT -- An extremely quick and easy method of gaining rapport, based upon Neurolinguistic Programming.
HOW TO BUILD INSTANT RAPPORT -- How to create rapport when you visit a prospect's office for the first time.

I have one additional comment about the video: Hey, dude, lose the earrings. They look like my grandma's clip-ons.

Full Disclosure: I write articles for the producer of this video, SellingPower magazine, which also has a distribution agreement with BNET for video content.