Handling "60 Minutes"
This is pretty cool: The Seattle Post-Intelligencer got its hands on the talking points put out by the National Association of Realtors instructing real estate professionals how to handle questions arising from last night's "60 Minutes" piece on the real estate industry. Click on the PDF link to check it out.
Video: The document reads in part: "Bottom line is that we don't expect that the segment will make Realtors happy but it could have been much, much worse. Be glad that it is Mother's Day and the show will probably draw fewer than its average 14 million viewers."
In case you haven't watched the segment and are curious about the tone, consider the headline on the Web version: "Chipping Away At Realtors' Six Percent." You can watch the full segment by clicking on the video box.