TC's Appia Adds SIP Trunks

In a move that gives its customers more telephony options and its reseller partners more flexibility, Traverse City-based Appia Communications announced today that it has added Internet phone lines, also known as SIP trunks, to its portfolio of communication and network services for businesses and organizations.

Trunklines using SIP, an acronym for Session Internet Protocol, replace traditional phone lines for businesses operating their own phone systems, whether they are traditional PBXs or IP-PBXs.

With its new SIP trunk offering, Appia can either provide fully managed network connectivity or use a customer's existing high-speed Internet connection. Appia president Victor von Schlegell said it is a natural complement to Appia's other services.

"It's about customer choice," von Schlegell said. "SIP trunking offers customers another option, and gives our partners more ways to construct business-class VoIP solutions to meet the needs of customers who prefer a hosted service and customers who prefer to have a phone system on their premises."

Flexibility is central to Appia's service model.

"We're committed to providing solutions that fit the customer, instead of asking customers to fit a preconceived solution," von Schlegell said. "SIP trunks offer options that traditional phone systems cannot match, and provide a clear path to the benefits of a business VoIP service without having to abandon existing investments."

For more information about Appia, including its full suite of communication and network services, partnership opportunities, customer case studies and more, please visit http://www.appiaservices.com or call (877) 277-4297.

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