Client Wins From June 29

Michigan Glass Coatings Retains Aqaba for Internet Marketing and Web Strategy: Auburn Hills-based Michigan Glass Coatings has retained the services of Sterling Heights-based Web design, global search engine marketing and Web strategies firm Aqaba to enhance performance existing of Web site and create an internet marketing strategy utilizing Google AdWords. Google analytics will be installed to track visitor behavior patterns and conversion trends to better help enhance internet marketing efforts. The new Web site will adopt best practices that Aqaba has organically developed by best practices and industry standards it as instilled into its custom Web developments. These practices consist of call-to-action placement, Web form creation and wire frame development of navigation. The tracking and refinement of this practice will change over time based on results provided from Google Analytics that will better help maximize click thru rate to conversion and other metrics. More at www.michiganglasscoatings.com or www.aqabatech.com.  

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