Hardware Wants To Be Free
Over at Advertising Age, Simon Dumenco has an interesting post about how a free netbook as a come-on to a subscription-based content service (whether video or e-book) might be the savior of media. That struck me because I think he's on the right track but perhaps hasn't gone far enough. For consumers, at least, perhaps we're seeing the beginning of the end of directly paying for hardware, period.