Jaws was also groundbreaking in the way that it captivated American audiences for a prolonged length of time.
"Before 'Jaws,' if distributors were thinking of summer, they were thinking of drive-ins. Movies were more hit and run back then, but Jaws dominated the box office for 14 weeks," says Ron Simon of the Paley Center for Media.
"The idea that you could create a summer film that could build by word of mouth was totally counter to the traditional thinking that you would do a crazy exploitational concept, and then the film would just move on. Hollywood executives didn't recognize the power of how much audiences had changed. Suburban malls had become a gathering place for teenagers. So, talking to friends was now part of the cinematic experience, and 'Jaws' played into that.
"Now with Thursday midnight screenings, it's intensified; but the idea begins with 'Jaws.' It created a template, both aesthetically and commercially, that is really part and parcel of how we now think of the summer blockbuster film."