Rubio trying to capitalize on water bottle bungle

Sen. Marco Rubio, R-Fla., made news Tuesday night with his now-infamous "water bottle moment" - but now the Republican lawmaker is trying to capitalize on the minor embarrassment by hawking water bottles emblazoned with his name.

Rubio's Reclaim America political action committee is sending Rubio-labeled water bottles to those who donate $25 or more.

"Send the liberal detractors a message that not only does Marco Rubio inspire you... he hydrates you too," reads an enticement for the water bottle on the PAC's website.

During his response to President Obama's State of the Union address, the rising Republican star paused in the middle of a thought to take an awkward, ill-timed sip of water, nearly stepping out of the camera's frame while reaching for a tiny bottle of Poland Spring. Almost immediately after speaking, Rubio tweeted a self-effacing remark about the water break, but that didn't curb a full day of post-game onversation about the incident, which was widely mocked on Twitter and cable news. (CNN, previewing a segment on the bungle, put up a chyron speculating: "CAREER ENDER?", which was ridiculed in its own right.)