Quiz: What Do Customers Want to Buy?

Last Updated Sep 30, 2009 2:15 PM EDT

SCENARIO: You've been asked to summarize your ideas and offerings to a group of customer decision-makers. Your presentation starts with an exciting and interesting statistic, then brilliantly summarizes the customer's current situation. So far so good!

You must now create the pivotal slide that introduces the section of the presentation where you'll talk about what you're selling.

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