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New Nook launched by Barnes & Noble as e-books grow in popularity

A product specialist holds up a new Nook during a news conference May 24, 2011, in New York. AP

(CBS/AP) Barnes & Noble is trying to woo readers with a new gadget - a lighter, slimmer, cheaper version of its e-reader for $139.

Available June 10, the device known as the All-New Nook features a 6-inch touch screen and can hold up to 1,000 digital books, showing it is ready compete on pricing with rivals Amazon and Borders.

Barnes & Noble Inc. said Tuesday that the latest Nook lets readers look up words, highlight passages, search and adjust font size by typing on an on-screen keyboard. It says the device weighs 7.5 ounces and is 35 percent lighter than the first Nook. The iPad 2 is nearly three times heavier at 1.3 pounds.

Borders and its Kobo partner are taking preorders for a $130 device. Amazon's cheapest Kindle is $114, but it comes with ads.

The product arrives as electronic books are growing in popularity. Just last week Amazon said has been selling 105 Kindle e-books for every 100 print books. Free Kindle books are excluded from that count and if free books were included, the number would be even higher, the company said.

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