And the race is on--even earlier than some observers had expected.
Mitt Romney'smay have caught some by surprise, but the timing is all about -- you guessed it -- money.
With President Obama poised to raise record amounts, Romney's camp realized it needed to start tapping into his network of supporters and raising money now, in the second quarter (which started April 1). They want this time to raise the kind of money the campaign is going to require.
Watch Romney's video below: