"Mad Men" Character's Memoir to be Published

The cover of "Sterling's Gold: Wit and Wisdom of an Ad Man." Grove/Atlantic

NEW YORK (CBS) The fictional memoir that Roger Sterling (John Slattery) wrote on "Mad Men" is about to become very real.

"Sterling's Gold: Wit and Wisdom of an Ad Man," which Sterling wrote during the show's fourth season, is being published by Grove/Atlantic just in time for the holidays.

Pictures: The "Mad Men" Finale
Pictures: John Slattery

Here's more about the book, from the publisher's website:

"Advertising pioneer and visionary Roger Sterling, Jr., served with distinction in the Navy during World War II, and joined Sterling Cooper Advertising as a junior account executive in 1947. He worked his way up to managing partner before leaving to found his own agency, Sterling Cooper Draper Pryce, in 1963."

The cover is the same one seen on the show (except now with a headshot of Sterling), and the text features many of the same witticisms that the ad man shares, including, "The day you sign a client is the day you start losing them," "Remember, when God closes a door, he opens a dress" and "Being with a client is like being in a marriage. Sometimes you get into it for the wrong reasons and eventually they hit you in the face."

Among those he thanks (and apologizes to) in the book's dedication are: Shakespeare, Lincoln (the president and the Continental car), Brooks Brothers, hotel rooms, wives and redheads (a reference to a certain office manager, perhaps?).

The 176-page book will sell for $16.95, and will go on sale in November.