Last Updated May 5, 2010 4:19 PM EDT
In Canada, the company displayed rather less taste: They made a Viagra party blower for their sales force. In case you don't get the joke, the company's ad agency, Taxi, made this presentation (pictured, click to enlarge). Can't think why they chose a female model to blow into it when the product is for men ... oh, right.
Consumers generally don't care how old a product is, yet companies are obsessed with commemorating their various anniversaries -- and making ads about them. One suspects that on many products, advertisers quickly run out of new stories to tell about something that just does the same thing over and over. A jubilee offers a new tale, doesn't have controversy associated with it, and is firmly focused on the brand.
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