Interview: Rob Grimshaw, MD, FT.com: New Niches, Pinker Pages, No More Subscribers
This story was written by Robert Andrews.
FT.com has attracted 450,000 new registered users since unveiling its new, 30-free-articles model in October - but the number of paying subscribers has remained largely "static" at "about 100,000".
During a tour of the newsroom, new MD Rob Grimshaw told me the objective was to gather new users' details for marketing...full interview and video on PCUK, here.
By Robert Andrews