Giuliani Vs. The "Liberal Newspapers"

Rudy Giuliani is playing the liberal media card.

In a new Web-only ad targeting Florida voters, "Not Endorsed," an announcer casts Giuliani's lack of endorsements from "the liberal New York Times" and other "liberal newspapers" as a reason to vote for the former New York City mayor.

"Rudy Giuliani is not endorsed by The Tampa Tribune," the announcer says in the spot. "Not endorsed by the Orlando Sentinel. Not endorsed by the South Florida Sun-Sentinel. In fact, he's not endorsed by any of the liberal newspapers."

The reason, according to the ad? Giuliani wants to cut taxes, appoint conservative federal judges, grow the military, make citizens speak English, and force welfare recipients to work. And when those are your positions, the spot concludes, "you're the last person on earth to be endorsed by the liberal New York Times."

When the Times is mentioned, the screen shows the newspaper's banner and the words "The New York Times Endorses John McCain and Hillary Clinton." It's a double-shot at McCain, linking Giuliani's rival to both the Times and to Clinton. Script and video here.

Giuliani, who has staked his campaign on winning the Florida primary, sits in third or fourth in most Florida polls. Voters in the state go to the polls tomorrow.