Everyday Health-Revolution Combo Pushes WebMd Out Of Number One Slot In October:comScore
This story was written by Staci D. Kramer.
We're not big on traffic reports but given the amount of space we devoted to the recent merger between Waterfront Media's Everyday Health and Steve Case's Revolution Health, it's worth noting the combo led the health category in October. According to *comScore* numbers just out, the buffed-up Everyday Health logged nearly 26 million unique visitors last month, compared with 19.6 million for WebMD (NSDQ: WBMD). AOL (NYSE: TWX) Health ran a distant third with 10.4 million, followed by About.com Health, MSN Health, and Yahoo (NSDQ: YHOO) Health.
By comparison. when the Waterfront-Revolution deal was completed in early October, it looked like Everyday Health, then #2, and Revolution, then #3, combined would produce between 22-23 million uniqueswith a goal of getting to possibly 24 million by the end of the year.
By Staci D. Kramer