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Rad Return: Crystal Pepsi Returns To Shelves For Summer

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PURCHASE, N.Y. (CBSMiami/AP) — Pepsi is bringing back the 90s with the temporary release of Crystal Pepsi - an iconic beverage of the decade.

PepsiCo is bringing back the 1990s this summer with an eight-week release of Crystal Pepsi, one of the iconic beverages of that decade.

The clear cola was originally rolled out nationally in 1993 with a high-profile campaign that included Super Bowl ads featuring Van Halen's "Right Now." The product was widely regarded as a flop along the lines of New Coke after missing sales targets. It was soon reformulated with a lemon flavor and renamed Crystal.

Crystal Pepsi was brought back briefly in December as a prize in a two-day online sweepstakes. PepsiCo says it will return to store shelves in the U.S. on Aug. 8th but only for about eight weeks. 

(TM and © Copyright 2016 CBS Radio Inc. and its relevant subsidiaries. CBS RADIO and EYE Logo TM and Copyright 2016 CBS Broadcasting Inc. Used under license. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed. The Associated Press contributed to this report.)


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