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Wrentham Outlets Black Friday shoppers fill stores early as police restrict traffic

Long lines at Wrentham Outlets as Black Friday shoppers fill stores and police restrict traffic
Long lines at Wrentham Outlets as Black Friday shoppers fill stores and police restrict traffic 01:55

WRENTHAM - The Wrentham Outlets had crowds of eager Black Friday shoppers all day. Many were there before the stores even opened.

Lines started forming outside the Nike store and other shops before sunrise Friday. Many opened at 6 a.m. or 7 a.m. to start the Christmas holiday shopping season.

They came from as far as Iceland looking for deals. One man was here from Brazil.

"We want to buy some things (at) Nike and the stores here. We're from Brazil so just enjoying Black Friday it's my first Black Friday here," he said.

Another shopper told WBZ-TV she came in from Ireland. 

"Oh my God, I can't believe it. We're amazed. We think Ireland is busy, but nothing like this," she said.

"We are definitely busier than we were last year. Sales are just trending in traffic pre-COVID numbers, so it's really looking good," Wrentham Outlets spokesperson Ashley fieldhouse told WBZ.

Some people brought suitcases to carry their hauls.

"Sometimes the bags are heavy, so I put them in the suitcase and I just track them along," a shopper said. 

The weather is expected to stay cool in the 40's Friday, but there's no rain in the forecast, which should keep the crowds coming.

Wrentham Outlets Black Friday Hours

Wrentham Police said these are the hours the outlets will be open this weekend:

Friday 6 a.m. - 9 p.m.
Saturday 10 a.m. - 9 p.m.
Sunday 10 a.m. - 6 p.m.

They're also closing or restricting traffic on these streets all weekend:

Nickerson Lane at Rt. 1A
Berry St. at Wampum St.
Berry St. at Rt.1A
Taunton St. at George St.
Taunton St. at Beach St.
Taunton St. at Cowell St.
South St. at West St.
West St. at Green St.
George St. at Rt.1
High St. at South St.
Everett Skinner Rd. at Cowell St.
Everett Skinner Rd. at Wampum St.

"Best advice is plan ahead and stay away if you're not joining the shopping crowds," police said on their Facebook page.

wrentham.jpg
Black Friday shoppers lined up outside the Nike store in the Wrentham Outlets on November 24, 2023. CBS Boston

Plainville Police said traffic will be limited on 10 streets near the Wrentham Outlets Friday to keep shoppers out of nearby neighborhoods.

Anyone who lives on these streets will get a card they can put on their dashboard or mirror. The cards can be picked up at the Plainville Police Department. Residents will have to show their Massachusetts driver's license to get one.

  • Berry Street
  • Horseshoe Drive
  • Wampum Street
  • Everett Skinner Road
  • Cowell Street
  • Cowellside Drive
  • Dorothy Lane
  • Oakridge Drive
  • Country Hill Lane

The traffic restrictions started at 6 a.m. and will last until 9 p.m. throughout the Thanksgiving weekend.

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