SAN FRANCISCO (CBS SF) -- From the street corners to the water coolers -- everyone is talking about the 49ers' new uniforms. It was quite a stunner to see the former red and gold boys all decked out in black and red Monday night when they took on the Vikings.
PHOTOS: Gold Rush Cheerleaders Squad
There have been studies about the psychology of black uniforms in professional sports. Teams who wear black are often perceived as bad guys, and even rack up more penalties.
"When the uniform is that of a football or hockey player...part of what one becomes involves toughness, aggressiveness and machismo," wrote the authors of a study at Cornell University.
The comments on social media ran the gamut, although it was hard to hate on them since they crushed Minnesota with 20-to-3 win.
Here's a sampling -- BTW, sick/ dope/ nuts/ crazy = good
49ers uniforms last night ????????⚫️???????? pic.twitter.com/UFFXDJGXUB
— THE Jarrett Hall (@WontonJarrett) September 15, 2015
Those 49ers uniforms were awesome last night!
— John Victor Philpot (@JohnVPhilpot) September 15, 2015
I'm feelin the 49ers uniforms
— THE BEERAD™ (@Kinfoke16) September 15, 2015
The new @49ers uniforms look like they are made out of fruit by the foot & compression socks. Y'all still have a beautiful personality! <3
— Mrs. Martinez (@InkAndEasel) September 15, 2015
What exactly does 'fruit by the foot' look like?
As bad as the Vikings were playing, those 49ers uniforms were worse. I'm picturing Joe Montana shaking his head.
— John Sharkman (@JohnSharkman) September 15, 2015
49ers uniforms last night were dope ????
— Brandon (@BrandonAwan) September 15, 2015
49ers uniforms are hella tight
— Carlos (@cmendoza97) September 15, 2015
As for the cheerleaders, everyone was feeling those skin-tight leggings.
I liked the #49ers uniforms tonight, but I liked their cheerleaders' uniforms even more. ????
— R & R (@RandR_Sports) September 15, 2015
I don't like these 49ers uniforms, but if the cheerleaders want to keep doing Black Widow cosplay, that's cool.
— Vincent Verhei (@FO_VVerhei) September 15, 2015
Their gold helmuts don't match...
So glad people are explaining the nfl to me tonight. The 49ers uniforms don't match their helmets and I'm so confused.
— Shelley (@shelleyamack) September 15, 2015
— D.C. (@DdotC) September 15, 2015
The 49ers' uniforms looked sick except for the helmet
— Chris (@_____whitetrash) September 15, 2015
Similarities to another team's swagger?
— Becky Isturis (@beckyiz) September 15, 2015
Ummmm not so much...
Suggested ways to improve... Levi's denim?
— ChuckJSmith (@ChuckJSmith) September 15, 2015
Here's one for old time's sake...
CBSSF.com writer, producer Jan Mabry is also executive producer and host of The Bronze Report. She lives in Northern California. Follow her on Twitter @janmabr.
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