Rachael Ray Debuts Food Shopping iPhone App
NEW YORK (CBS/AP) Rachael Ray is going mobile.
The talks how host and best-selling cook book author launched her first Apple Inc. iPhone application, "Tasty Bytes, "on Monday.
The app, which costs $1.99, serves to combine recipes and cooking tips with a shopping tool aimed to speed up your grocery shopping experience.
200 of Ray's best recipes from her TV Show, books and magazine are included in "Tasty Bytes," along with a function that tallies ingredients and amounts from selected recipes into one list.
"When I head to the grocery store, I know what meals I want to make for the week and I buy ingredients based on those recipes. Sometimes I bring my own cookbook to the market and feel silly carrying a book around with my head on it," she said. "I figured why not create a recipe database that was portable and mobile, so I could provide busy cooks, including myself, with a simple way to search through tons of recipes and be able to shop for ingredients in the fastest way possible."
"Tasty Bytes", developed by Threshold Interactive in Culver City, Calif., is available on iTunes and is compatible with the iPhone, iPod touch, and iPad.
