Since the celebrity website RadarOnline.com started releasing recordings purportedly of Mel Gibson and his ex-girlfriend, the Intrnet has been awash in remixes, mash-ups and an endless stream of tweets.
The recordings reveal grim, ugly arguments between a man who sounds distinctly like Gibson and a woman identified by the site as his ex-girlfriend and mother of his child, Oksana Grigorieva. The anger and ethnic slurs make the tapes difficult to listen to.
Parody, though, has come easier.
"It's the gift that keeps on giving," says Justin Stangel, who, with his brother Eric, is co-head writer and executive producer of "Late Show With David Letterman."
"His tapes are so crazy, there's new areas to deal with everyday. It's fantastic. They really should have saved it for sweeps," Stangel said, referring to the period when ratings are used to price ad time for the differrent programs.
Late night shows have put the subject in heavy rotation, none perhaps as much at CBS' "Late Show."
Letterman has joked that the biggest problem of Apple's iPhone 4 is that it "only accepts calls from Mel Gibson." The late-show host also joked that the number one excuse for Gibson is that he "wanted to show the Jews I'm an equal-opportunity offender." And on Tuesday, the show suggested a more positive version of the recordings, where vulgarities were substituted with pleasantries and compliments.
"We always try to focus on: This is A-list celebrity Mel Gibson losing his mind," says Justin Stangel. "It's such a big story that you have to make jokes about it, but you're not going to make jokes about some of the grim things that may or may not have been going on."
Added Eric Stangel: "The tapes themselves are so bizarre that you don't have to do much more than play the tapes and listen to the guy out of breath."
On NBC's "Tonight Show," Tracy Morgan said the often misogynist rants that demeaned women were "nothing but hip-hop. He stole that concept from Lil' Wayne."
Gibson has routinely been one of the most popular subjects on Twitter over the past 10 days. Reaction has gone from shock to outrage and finally to belittling.
Comedian Dane Cook has said he's going as Gibson for Halloween this year. Michael Ian Black ("The State," "Stella") had a one-word suggestion for the actor: "Podcasts." Bill Maher mused that watching "What Women Want," the 2000 film Gibson starred in, "just feels different now."