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Man gored to death while filming bull run with cell phone

MADRID -- A Spanish mayor says a man has died after being gored while videoing a bull run with his cell phone.

Jesus Hijosa, mayor for the central town of Villaseca de la Sagra, said Monday the man was filming the run at the town festival around 1.30 a.m. Sunday and did not notice that one of the bulls was heading for him. He was gored in the neck and thigh. He died later Sunday in a hospital in the nearby city of Toledo.

The victim was identified as a 32-year-old man from a neighboring town.

What attracts daredevils to run with the bulls?

His was the fourth death by goring in town festivals so far this year in Spain.

Bull runs are a traditional part of summer festivals across Spain, the most famous being San Fermin in Pamplona.

At least 15 people have died since records began in the San Fermin event made famous -- and popular among Americans -- by Ernest Hemingway's novel "The Sun Also Rises."

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