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Jessica Simpson magazine cover censored at an Arizona Safeway

Jessica Simpson poses on the cover of ELLE magazine's April 2012 issue. ELLE

(CBS/AP) A pregnant Jessica Simpson on the cover of Elle magazine was apparently too much for some customers of a Tucson, Ariz. Safeway who prompted management to cover it with cardboard.

The April issue features a photo of the fashion mogul on its cover with one hand covering an exposed breast and another wrapped around her nude belly. It comes more than two decades since actress Demi Moore donned the same pose for Vanity Fair.

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A spokeswoman for Safeway tells the Arizona Daily Star the manager of the store received "multiple complaints," so the image was covered with cardboard to block any parts that might be offensive.

The Star reports a walk through the store Thursday afternoon didn't reveal any bits of cardboard shrouding Simpson's image. However, the magazines had been turned around.

Just down the street is another Safeway. According to the paper, Simpson's magazine cover isn't censored there.

Tell us: Do you think Simpson's magazine cover is offensive?

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