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How to Invest Your Time and Energy for Maximum Success

This is part two of a two part series. Read part one: "A Balanced Life is for Losers."
The greatest insights -- those that can have the most profound effect on creating a richer life -- are often the most obvious. There are a handful of such truths that can radically transform your perception and be the first step toward living your best life. The following truth, if recognized and internalized, can lead to a whole new way of looking at the world that will allow you to get the most from it: You have a limited amount of time and energy to invest. Duh, right? Not so fast. There's a real danger you will gloss over this because this "insight" is so obvious. Let me rephrase. You can't do everything you want. If you start this hobby, it means you will have less time for that hobby. If you go out with your friends tonight, it means less time with your family. If you start a business in the other 8 hours, it will mean less time for TV.

Since you have a limited amount of time and energy to invest, how can you best invest these resources to have the strongest impact? Last week I made the case that a "balanced" life is for losers. This is not to say you are a loser if you have a balanced life, but that the act of spreading your resources across several areas means that there isn't one area of your life that is benefiting from the extra time and attention.

For example, what if famed cellist Yo-Yo Ma decided to balance his time and training across the cello, guitar, drums, and bagpipe? My guess is that he would have been great at each of these, but not exceptional at any of them. Yo-Yo Ma would be Yo-Yo who?

But what about you? Follow these four steps to determine where you should invest your time and energy:

  1. Identify key life areas. Jot down the most important areas in your life. I like to combine all of my areas into just four -- Health, Financial, Growth, and Family/Friends -- but you can create your own.
  2. Assign current rating. Rate each area of your life between 1 (miserable) and 100 (perfection) to see where you stand currently.
  3. Prioritize top area. In which area do you want to focus more intensely over the next quarter or year?
  4. Allocate time/energy. Once you've identified your priority area, should you disregard the other areas of your life? My recommendation is to work on getting to 75 or 85 in as many areas of your life as possible, but overweight your priority area -- whatever area is most important to you. It might be making more money, advancing your career, or receiving professional recognition, but then again, it might not. Maybe for you it's being the best damn dad you can be. You might "settle" for 75 in health, career, friends, and reaching your personal goals, but you'll strive to hit 100 in your family.
And that's the beauty with this process. There is no right or wrong answer. What you do with your time is up to you. Whereas most people unwittingly spend their time in areas that aren't even important to them, if you internalize this simple truth, you'll shift from spending time to investing it. The clarity you gain from knowing what's most important in your life and realizing the relationship between time invested and results will allow you to quickly make decisions. Friend wants you to join the board of a local non-profit? Sure, unless time invested here would impede progress in a more important area of your life.

Time is money, unless for you time is better health, or closer friendships, or connection with family. Get good across the key areas of your life, and then get great in one.

Are you ready to create more money, time, energy, and passion in your life? Learn how to live your best life now with these free resources:

Get the "Achieving Peak Performance" ebook and video now! (free for a limited time)
You can also join a community of passionate people at Richer Life who want to achieve more in life and at work. With your free membership, you can participate in conversations I have with experts, celebrities, authors, and thought leaders that are laser-focused on practical ways to drive more money, motivation, and meaning into your life. Take the first step toward creating a better life by joining Richer Life for free now!
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