Google is looking to provide instant gratification to online shoppers. The tech giant is launching a same-day delivery service in West Los Angeles and New York City.
Google has partnered with major retailers like Costco, Target and Walgreens to deliver anything from socks to cereal. Shopping categories include groceries, health and beauty, home decor and appliances, toys and apparel.
Delivery times are from 9am to 1pm, 1pm to 5pm, or 6pm to 9pm. But order quickly -- morning and afternoon deliveries in Manhattan were already sold out Monday morning.
National retail chains include Target, Walgreens, Staples, Babies "R" Us, L'Occitane and Costco. Residents in Los Angeles can order from Smart & Final, Guitar Center and Toys "R" Us. New Yorkers can order groceries from Fairway Market.
In Los Angeles, cities getting the service first include: Culver City, Inglewood, Marina Del Rey, Santa Monica, Venice, West Los Angeles, and Westwood. In New York City, only the island of Manhattan will be eligible for same-day delivery.
Google Shopping Express is already operating in San Francisco. Early adopters in Los Angeles and New York can receive 6 months of deliveries for free. After the trial ends, the cost of delivery appears to be $4.99 per retail store. However, Google did not immediately respond to a request for delivery price confirmation.
Online retailers like eBay and Amazon already have similar services in place. Amazon's Local Express Delivery rate is about $10 for the first item, and an additional $1 for each additional item. eBay Now charges $5 per order, and maxes out at $25.