The debut of the reality show about Lauren Jones' attempt to turn herself into a news anchor for a Texas TV station drew an estimated 2.7 million viewers Wednesday, according to preliminary figures from Nielsen Media Research.
That number is about a third of the viewership Fox attracted a week earlier with the finale of its popular "So You Think You Can Dance."
Jones was a Barker Beauty on "The Price Is Right," Miss New York and featured WWE Diva before the series put her into the newsroom of KYTX Channel 19 in Tyler, Texas.
Unaired episodes of "Anchorwoman" will be available on Fox's Web site through Fox on Demand, the network said Thursday.
Fox is owned by News Corp.