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Kelly Services, Career Builder Develop Labor Market Analysis Tool

TROY -- In response to a growing demand by businesses for targeted employment data, Kelly Services (Nasdaq: KELYA, KELYB) and Economic Modeling Specialists International, a CareerBuilder company, have developed a data analytics tool designed to evaluate labor market trends.

The Talent Market Analyst is an innovative workforce planning tool, featuring key insight to support both long-term strategic planning and short-term sourcing activities. Data is collected from more than 90 credible sources, updated quarterly, and kept current with modeling projections to provide businesses with a unique perspective on current and future employment trends.

The tool provides:
* Detailed employment data covering hundreds of industries and occupations, with projections up to 10 years into the future
* Proprietary data from the Kelly Global Workforce Index on employee attitudes and motivations
* A Recruiting Environment Index that provides a quick snapshot of labor dynamics for any area
* Geographic talent pipeline information based on graduation rates of relevant degrees
* Currently, data is available for the U.S., U.K. and Canadian markets, with plans for expansion to additional countries later this year.

"Businesses today are putting more focus on workforce analytics to drive their talent strategy and  retain key talent, but labor market data can be difficult to collect, not to mention often being incomplete and / or outdated," said Teresa Carroll, general manager of the Kelly Outsourcing and Consulting Group at Kelly Services. "Environmental scanning is critical in the workforce strategic planning process and in making talent decisions more impactful."

"Big data is changing the way companies recruit and conduct business," added Brent Rasmussen, president of CareerBuilder North America. "Having the ability to easily extract actionable insights from complex data can give companies a significant competitive advantage in their workforce planning."

Kelly Services and CareerBuilder are hosting a webinar, "Big Data, Big Deal," on April 11 at 2 p.m. Eastern time. To register, please visit

CareerBuilder acquired EMSI, an economic software firm that specializes in employment data and labor market analysis, in August 2012. The acquisition is enhancing CareerBuilder's workforce analytics platform, bringing together extensive historical and real-time labor information.

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