Using Images in Small Business

Digital photography for your business. Adobe's PhotoDeluxe is the best selling program for playing with pictures on your home PC. You can take pictures that have been scanned, developed onto disc or snapped with a digital camera Â….and turn your creativity loose. Digital photography is like having a dark room in your home. In many ways, even better. You can lighten, darken, sharpen, oust that dreaded red eye and then use all kinds of special effects. The new PhotoDeluxe business edition has some different features. Adobe's Rebecca GrossÂ…

"The differences are mainly in the types of projects that you would be creating with the product. So in the case of PhotoDeluxe business edition you would create all sorts of sales and marketing materials utilizing photos. For example, direct mail cards, flyers, coupons, all sorts of web graphics. Lots of businesses and small businesses are now creating their own web sites, so you can create graphics for your web site. Invitations, for example, you're putting on a seminar and you want to invite people to a seminar, different types of images for use in presentations, as well as a section of the product that focuses on specific types of businesses."

Travel, consulting and real estate for instanceÂ…

"We have, for example, template based activities so if you're a real estate agent and you're putting together all those house flyers that you see when you walk by real estate agents that are posted in the windows. We have templates, so you can create really nice looking house flyers. You have different types of activities also that are geared to give you ideas of different things you can do to promote your products and services."

Show someone what a house would look likeÂ…painted a different color. Adobe PhotoDeluxe business edition sells for under a hundred dollars.