Still, the Wine and Spirit Trade Association, which administered the survey, is worried about the state of its industry. The survey of more than 2,000 people, released earlier this week, shows that the British - particularly women and young adults - plan to tighten their purse strings in the near future on a variety of categories.
Here is the breakdown of what respondents planned to do without:
- 46% - going out for meals
- 40% - going out for entertainment
- 34% - going out for a drink
- 20% - satellite TV subscription
Earlier this month the British Beer and Pub Association said alcohol consumption in the country had fallen by 6%, the steepest annual drop since 1948.
Here in the U.S., alcohol consumption in restaurants, bars and at home remained fairly steady going into the downturn, according to a 2009 Gallup poll.
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