Review: Finding Keepers

Last Updated Nov 19, 2008 6:02 PM EST

Theme: Change the way you hire.

Formula: Learn's 'Engagement Cycle' so you can 'Attract, Acquire and Advance' great employees.

Big think Breakdown: "Finding Keepers" is a creative look at how to attract talent, especially from Generation Y. It's full of creative ideas on ways to find good people. It also makes good suggestions on how to get those people to come work for you. It gives short shrift to the third 'A,' advancing them through your organization, spending only one of 11 chapters on the topic. Still, a useful book for CEOs and HR pros alike

Checks: A breezy, easy-to-read writing style. Excellent use of data on a variety of employee-related subjects such as what employees want, contrasted with what employers think they want. Numerous lists summing up concepts in the book, and a Review of each chapter.

Peeves: Boxes offering 'My POV' from hiring managers and 'Colloquys' on topics are distracting and should have been woven into the narrative. It does not have much to say about how to keep the talent you have.

Quote: "It comes down to this: do you treat people as human beings, or do you treat them as assets, as commodities? If you don't care about people, they'll have a hard time caring about you. But if you care about them as employees, as friends, as partners in business, and as neighbors and colleagues, they're bound to join you and stay engaged. Respect, recognition, and engagement are the essence of finding keepers."

  • Michael Fitzgerald

    Michael Fitzgerald writes about innovation and other big ideas in business for publications like the New York Times, The Economist, Fast Company, Inc. and CIO. He’s worked as a writer or editor at Red Herring, ZDNet, TechTV and Computerworld, and has received numerous awards as a writer and editor. Most recently, his piece on the hacker collective the l0pht won the 2008 award for best trade piece from the American Society of Journalists and Authors. He was also a 2007 Templeton-Cambridge Journalism Fellow in Science and Religion.