Regular, Consistent Marketing Wins!
In this very short little video I bang on about what I call 'binge marketing' and why it's not good for business.
Binge Marketing describes how some businesses splurge on marketing as some kind of knee-jerk reaction to a downturn in income or a lull in inquiries.
It's rarely a good move and never a replacement for regular, consistent activity.
So are your guilty of bingeing? Watch the video and see if you recognise yourself!